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Barcelona Football

Fail

The top 5 brands take 100% of clicks, so Barcelona Football is a Fail.

Flapen Score
37
37 / 100
Ranks 2,090 of 2,461 Fashion niches · −11 vs the category median of 48
Market size
£60K/yr170K searches / yr
90-day growth
-40.0%search demand this quarter
Competition
65%top-5 click share · 5 brands · 23 sellers

Flapen Score

Barcelona Football against its category

The dotted line is the Fashion average. Past it, Barcelona Football is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barcelona Football market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Barcelona Football 170K times last year and spent an estimated £60K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -40.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
170K
Growth, 90 days vs prior 90
-40.0%
Conversion, latest week
2.3%
Market size, estimated
£60Ka year
Top search term
barcelona84K searches a year

02 · Price

A sale here is worth £15.18.

Listings sell for £15.18 on average, from £8.40 to £29.53. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £15.18 that is £0 to £2K a year per listing.

Average price
£15.18inside the $15 to $100 sweet spot
Price range
£8.40–£29.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #489 within Boys. It carries 348 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
81%
Out of stock, average day
6.4%
Average rank
#489in Boys
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
348per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Barcelona Football products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

5 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • FC Barcelona56%
  • Hy-Pro20%
  • FCB15%
  • YSGTZY5%
  • Barcelona5%
  • Open — no brand owns it (0%)

Demand

Barcelona Football search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26JanFebMarAprMayJunJul

Peak months: Apr · busiest ÷ quietest = 3.0× · 7 of 12 months tracked

Search terms

Top Barcelona Football search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barcelona84K/yr
  • fc barcelona23K/yr
  • barcelona football19K/yr
  • barcelona football gifts20K/yr
  • barcelona fc9K/yr
  • barca9K/yr
  • barcelona gifts6K/yr

Reviews and returns

What reviews say buyers love and hate about Barcelona Football

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall100%−0.12

Sizing bigger

comes up a bit bigger in sizing

Love

Quality-Overall50%+4.24

Excellent quality pyjamas

Brilliant quality

Good quality

Value For Money25%−0.27

Great value for money

Good value

Collectibles13%+0.66

Will look to add to his Funko football collection from here

Weight Light6%−0.06

the aluminium bottle makes it lightweight

Design-Overall6%−0.06

it's a good design

Return

0.6% Return rate 40% Fixable by listing

Size-Overall28%▅▁▅█▃▁

Sizing bigger

comes up a bit bigger in sizing

Defective Material/Parts12%▁▁█▁▅▆
Stitch/Finish/Polish10%▁█▁▄▁▄
Flatness8%▁█▁▁▁▆
Color6%▁▁▁▃▁█

FAQ

Common Barcelona Football questions

Answered from the same tracked data.