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Badminton Shoes

Maybe

The top 5 products take only 10% of clicks. But buyers convert on only 0.4% of searches, so Badminton Shoes is a Maybe.

Flapen Score
51
51 / 100
Top 37% of 2,461 Fashion niches · +3 vs the category median of 48
Market size
£81K/yr496K searches / yr
90-day growth
-1.3%search demand this quarter
Competition
10%top-5 click share · 38 brands · 109 sellers

Flapen Score

Badminton Shoes against its category

The dotted line is the Fashion average. Past it, Badminton Shoes is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Badminton Shoes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Badminton Shoes 496K times last year and spent an estimated £81K. The top 5 brands take 73% of clicks. Demand peaks in Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months
496K
Growth, 90 days vs prior 90
-1.3%
Conversion, latest week
0.4%
Market size, estimated
£81Ka year
Peak month
November1.7× the quietest month
Top search term
tennis shoes60K searches a year

02 · Price

A sale here is worth £37.82.

Listings sell for £37.82 on average, from £7.79 to £120.14. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £37.82 that is £0 to £4K a year per listing.

Average price
£37.82inside the $15 to $100 sweet spot
Price range
£7.79–£120.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
2.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #301 within Shoes. It carries 2,472 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
76%
Out of stock, average day
12.6%
Average rank
#301in Shoes
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,472per listing
Listings tracked
217

04 · Newcomers

2 of last year's 69 launches cleared the first-year sales bar.

69 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
69
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Badminton Shoes products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 10% of clicks, no more. An open shelf where new products get seen.

£0£806£2K£2K£3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 rising

Sellers

109

Est. top-5 brand share

73%

Top 20: 95%

Est. top-5 click share

10%

Top 20: 29%

Open market

24%

  • adidas38%
  • FitVille15%
  • 4 WITH QUIVE8%
  • YONEX7%
  • ASICS5%
  • PUMA3%

Demand

Badminton Shoes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Badminton Shoes search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tennis shoes60K/yr
  • tennis shoes men60K/yr
  • badminton shoes71K/yr
  • padel shoes43K/yr
  • padel shoes men45K/yr
  • mens tennis shoes30K/yr
  • badminton shoes men42K/yr
  • yonex badminton shoes32K/yr
  • squash shoes men21K/yr
  • squash shoes16K/yr

Reviews and returns

What reviews say buyers love and hate about Badminton Shoes

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Comfort-Overall”
19%of negative reviews mention “Size-Overall”
2.8%of orders come back
“Too big”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Badminton Shoes questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data