How competitive is the Badminton Shoes niche on Amazon United Kingdom?

38 brands and 109 sellers compete in Badminton Shoes on Amazon United Kingdom. The top 5 Badminton Shoes products take 10% of clicks and its top 5 brands hold 73% of demand.

What do buyers complain about in Badminton Shoes?

Badminton Shoes buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Durability, the themes mined from the niche's reviews. Its return rate is 2.8%.

What does it cost to enter the Badminton Shoes niche?

Badminton Shoes sells for £37.82 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £7.79–£120.14. The average incumbent carries 2,472 reviews — the moat a new listing must climb.

Badminton Shoes

Badminton Shoes shows a fragmented shelf (top 5 take 10% of clicks), but weak search conversion (0.4%) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Badminton Shoes profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Badminton Shoes is a £81K/yr Amazon United Kingdom market (496K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Nov. Verdict: Worth a look — 51/100.

Badminton Shoes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -1.3% over the last 90 days and 0.4% of searches end in a purchase.

£81K

revenue / yr

Units sold / yr2K

Search volume / yr-1.3%496K

Conversion rate0.4%

Avg price£37.82

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers38 · 109

Top-5 product click share10%

Open market27%

Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 217 products

Top Badminton Shoes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

adidas Mens Speedcourt Mens Indoor Shoes Cloud White/Core Black/Gum 10 UK

Price: £35.97
Rating: 4.2/5
Reviews: 1,233
Age: 2y ago

YONEX Strider Ray Badminton Shoes - For Women Men & Children - Comfortable Entry Level Shoe with Power Cushion - Non-Slip Sole blue 9 UK

Price: £42.80
Rating: 3.7/5
Reviews: 6
Age: 7mo ago

adidas Mens BREAKNET 3.0 Shoes Core Black/Cloud White/Core Black 9 UK

Price: £21.33
Rating: 4.4/5
Reviews: 1,621
Age: 1y ago

FitVille Mens Extra Wide Fit Tennis Badminton Squash Shoes Non Slip Sports Trainers for Volleyball Pickleball White 9 UK Wide

Price: £39.77
Rating: 4.3/5
Reviews: 3,200
Age: 5y ago

FitVille Mens Extra Wide Tennis Trainers Badminton Squash Shoes with Arch Support for Pickleball Volleyball White 9.5 UK

Price: £39.91
Rating: 4.1/5
Reviews: 106
Age: 2y ago

Newest

by launch date

adidas Unisex Kids Ownthegame 3.0 Shoes Cloud White/Core Black/Core Black 6 UK

Price: £31.26
Rating: 4.5/5
Reviews: 1,442
Age: 1mo ago

YONEX Power Cushion 65 X4 VA Viktor AXELSEN Unisex Badminton Shoe - Stability Grip & Comfort - Ideal for Training & Competition Beige Grey Grayish Beige 8.5 UK

Price: £64.30
Rating: 4.4/5
Reviews: 9
Age: 5mo ago

K-Swiss Mens Court Express 2 Tennis Shoe White Dazzling Blue 8.5 UK

Price: £42.64
Rating: 4.6/5
Reviews: 5
Age: 6mo ago

adidas Mens GAMECOURT 2 Tennis Shoes FTWR White/FTWR White/FTWR White 9 UK

Price: £41.66
Rating: 4.6/5
Reviews: 267
Age: 6mo ago

Puma Unisex Varion II Handball Shoes Puma White-Berry 11 UK

Price: £25.06
Rating: 4.3/5
Reviews: 1,887
Age: 6mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 rising

Sellers

109

Top-5 brand share

73%

Top 20: 95%

Top-5 click share

10%

Top 20: 29%

Open market

24%

adidas38%
FitVille15%
4 WITH QUIVE8%
YONEX7%
ASICS5%
PUMA3%

Badminton Shoes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume496KCVR0.4%Products217Brands38Top 5 Brands73%OOS Rate12.6%Rating4.3★Reviews2,472Avg BSR#301

Peak months: Nov · busiest ÷ quietest = 1.7×

Top Badminton Shoes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tennis shoes60K/yr +34.0%0.1% conv.
tennis shoes men60K/yr +29.1%0.2% conv.
badminton shoes71K/yr -29.2%0.1% conv.
padel shoes43K/yr +51.4%0.2% conv.
padel shoes men45K/yr -22.6%0.2% conv.
mens tennis shoes30K/yr +24.4%0.1% conv.
badminton shoes men42K/yr +10.3%0.1% conv.
yonex badminton shoes32K/yr -17.2%0.1% conv.
squash shoes men21K/yr -30.6%0.5% conv.
squash shoes16K/yr -31.6%0.3% conv.

What reviews say buyers love and hate about Badminton Shoes

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews

Comfort-Overall29%

“Nice and comfy”

Size-Overall18%

“Fit well”

Quality-Overall15%

“Ideal quality socks”

Value For Money13%

“Good for the price”

Soft Feel3%

“Quality and soft”

What buyers complain about

58% of reviews

Size-Overall19%

“Too big”

Quality-Overall10%

“Absolutely rubbish quality”

Durability7%

“Broke”

Color4%

“Received wrong colour”

Gap/Hole4%

“already the holes are appearing - such a shame”

Badminton Shoes return rate & reasons

Why buyers send it back, as a share of all return requests.

2.8%

Return rate

76%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

45%

2Feet Fit

16%

3Width

4Comfort-Overall

5Color

Common Badminton Shoes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Badminton Shoes 51/100 on Amazon United Kingdom — Worth a look. The niche generates £81K/yr across 217 tracked products. 2 of 69 products launched in the last 360 days are still selling. Search demand moved -1.3% over the last 90 days.