Back to the Future

Shoppers searched for this 734K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months

734K

Growth, 90 days vs prior 90

-24.7%

Conversion, latest week

0.7%

Market size, estimated

£69Ka year

Peak month

December4.0× the quietest month

Top search term

back to the future655K searches a year

Listings sell for £12.91 on average, from £5.69 to £34.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £12.91 that is £1K to £3K a year per listing.

Average price

£12.91under the $15 to $100 sweet spot

Price range

£5.69–£34.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #465 within Socks & Hosiery. It carries 520 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

91%

Out of stock, average day

3.3%

Average rank

#465in Socks & Hosiery

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

520per listing

Listings tracked

22

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months