Baby Paddling Pool with Shade
PassBaby Paddling Pool with Shade scores 65 out of 100, a Pass. Shoppers spend $91K a year here, search demand grew >1,000% this quarter, and returns run at 0.4% of orders.
- Flapen Score
- 65 / 100Top 4% of 2,461 Fashion niches · +17 vs the category median of 4865
- Market size
- £91K/yr189K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 45%top-5 click share · 17 brands · 74 sellers
Flapen Score
Baby Paddling Pool with Shade against its category
The dotted line is the Fashion average. Past it, Baby Paddling Pool with Shade is stronger. Inside it, weaker.
Market
The Baby Paddling Pool with Shade market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Baby Paddling Pool with Shade 189K times last year and spent an estimated £91K. The top 5 brands take 73% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £91Ka year
- Peak month
- June53.4× the quietest month
- Top search term
- baby paddling pool with shade49K searches a year
02 · Price
A sale here is worth £24.33.
Listings sell for £24.33 on average, from £8.99 to £44.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £24.33 that is £2K to £6K a year per listing.
- Average price
- £24.33inside the $15 to $100 sweet spot
- Price range
- £8.99–£44.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£6K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #58 within Girls. It carries 1,240 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 89%
- Out of stock, average day
- 8.9%
- Average rank
- #58in Girls
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,240per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 9 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Baby Paddling Pool with Shade products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bestway Inflatable Sweet Shop Paddling Pool Kids Toddler Outdoor Garden Paddling Pool with Shade Canopy Baby Pool Ages 2+
- Price
- £19.10
- Rating
- 4.4/5
- Reviews
- 179
- Age
- 2y ago

Intex Mushroom Baby Pool 102 x 89cm Inflatable Baby Paddling Pool with Built-In Mushroom Sunshade Soft Inflatable Floor 45L Water Capacity 57114NP
- Price
- £8.99
- Rating
- 4.5/5
- Reviews
- 11,871
- Age
- 9y ago

Intex Swim Center Sun Shade Pool 157 x 157 x 122cm Inflatable Kids Paddling Pool with Removable Sun Shade Ocean Scene Design Drain Plug and Repair Patch 57470
- Price
- £19.01
- Rating
- 4.1/5
- Reviews
- 2,743
- Age
- 14y ago

Splosh Inflatable Paddling Pool With Sun Shade Canopy for Kids and Toddlers
- Price
- £20.05
- Rating
- 4.1/5
- Reviews
- 122
- Age
- 2y ago

Bestway Inflatable Paddling Pool Kids Toddler Outdoor Garden Paddling Pool with Shade Canopy Baby Pool Ages 2+
- Price
- £21.25
- Rating
- 4.0/5
- Reviews
- 945
- Age
- 10y ago
Trending
90-day click momentum
Haozozo Paddling Pool for Kids and Dogs with Canopy Foldable Large Kids Paddling Swimming Pool with UV Protection Anti-Slip Portable Pet Dog Bath Tub -Ideal Outdoor Water Toys for Garden Camping
- Price
- £37.88
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 4mo ago

lenbest Childrens Swimming Pool - Inflatable Swimming Pool for Babies and Toddlers with Inflatable Garden Bottom and Parasol Cover Spray | Spray Play Baby Pool Summer Toys for Children
- Price
- £16.41
- Rating
- 4.1/5
- Reviews
- 1,006
- Age
- 5y ago

Baby Paddling Pool with Sun Shade UPF50+ Portable Pop up Beach Tent with Carry Bag 4 in 1 Baby Pool with UV Sun Shelter Canopy Summer Essentials for Beach Holiday Camping Picnics Travel
- Price
- £25.51
- Rating
- 3.9/5
- Reviews
- 47
- Age
- 5mo ago

Splosh 4ft Kids Paddling Pool With UV Sun Shade Canopy - Size 1.20m x 40cm
- Price
- £22.91
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 3mo ago

Baby Paddling Pool with Sun Shade UPF50+ Portable Pop up Beach Tent with Carry Bag 4 in 1 Baby Pool with UV Sun Shelter Canopy Summer Essentials for Beach Holiday Camping Picnics Travel
- Price
- £26.38
- Rating
- 3.9/5
- Reviews
- 47
- Age
- 5mo ago
Newest
by launch date
Splosh 4ft Kids Paddling Pool With UV Sun Shade Canopy - Size 1.20m x 40cm
- Price
- £22.91
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 3mo ago

Haozozo Paddling Pool for Kids and Dogs with Canopy Foldable Large Kids Paddling Swimming Pool with UV Protection Anti-Slip Portable Pet Dog Bath Tub -Ideal Outdoor Water Toys for Garden Camping
- Price
- £37.88
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 4mo ago

A2Z 4 Kids Inflatable Baby Play Pool with Shade Canopy Paddling Garden
- Price
- £12.48
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 5mo ago

COOLJOYA Splash Spray Paddling Pool Inflatable Padding Pool with & Spray Water Fun Summer Garden Pool Outdoor Indoor for Kids
- Price
- £17.41
- Rating
- 3.9/5
- Reviews
- 19
- Age
- 5mo ago

Baby Paddling Pool with Sun Shade UPF50+ Portable Pop up Beach Tent with Carry Bag 4 in 1 Baby Pool with UV Sun Shelter Canopy Summer Essentials for Beach Holiday Camping Picnics Travel
- Price
- £25.51
- Rating
- 3.9/5
- Reviews
- 47
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
74
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
45%
Top 20: 94%
Open market
23%
- Bestway23%
- Intex17%
- Splosh13%
- AZDYJL11%
- JAN & JUL8%
- Peradix5%
Demand
Baby Paddling Pool with Shade search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 53.4×
Search terms
Top Baby Paddling Pool with Shade search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby paddling pool with shade49K/yr
- paddling pool with shade35K/yr
- baby pool with canopy19K/yr
- paddling pool with canopy13K/yr
- kids pool with canopy7K/yr
- pool with shade7K/yr
- baby paddling pool with uv shade7K/yr
- baby pool with shade7K/yr
- pool with canopy6K/yr
- kids paddling pool with sun canopy5K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Paddling Pool with Shade
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bigger than expected
Size not right
Very very small
Holes all over cheap quality
Zip is poor quality
Not good quality
Top half wont inflate looks to have a cut/hole somewhere
the largest part had deflated
roof kept deflating
I do also feel it is a little expensive
the price is steep
Maybe slightly pricey
feels a bit flimsy
it feels quite tough
It's not very sturdy at all
Love
big enough too
Exactly the right size
And a really good size that will grow with my child
Worth it
Good value for money
Great price
Kids loved it
Summer fun
Lots of fun in the sun
Really well made
Excellent quality
Build quality feels solid too
Easy to assemble
easy to set up
The pool was straightforward to set up
Return
0.4% Return rate 48% Fixable by listing
Bigger than expected
Size not right
Very very small
Top half wont inflate looks to have a cut/hole somewhere
the largest part had deflated
roof kept deflating
I do also feel it is a little expensive
the price is steep
Maybe slightly pricey
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Paddling Pool with Shade questions
Answered from the same tracked data.









