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baby knitting patterns

Skip it

Soft demand (-30.4% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 10Conversion 29Competition 87Returns 99Price range 58Avg price 24Brand share 76Review moat 89Quality gap 33

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great226.09

avg incumbent reviews — the moat a new listing must climb

Competition

Great28%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Price range

Good£3.32–£31.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Avg price

Bad£8.70

avg listing price — sweet spot $15–$100

Market size

Bad£71K

£71K/yr · 360K searches

Growth

Bad-30.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, baby knitting patterns is a £71K/yr Amazon United Kingdom market (360K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 49/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

baby knitting patterns market data

Units sold / yr
10K–13K
avg 100–250/product
Revenue / yr
£87K–£109K
units × avg price
Conversion rate
2.3%
Avg BSR
#77
Page quality
0%
Prime
82%
Sponsored
48%
Out of stock
1.9%
Avg brand age
49 months
Avg seller age
184 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

21 rising

Sellers

42

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

28%

Top 20: 62%

Open market

35%

  • King Cole21%
  • Peter Gregory18%
  • Stylecraft7%
  • UKHKA7%
  • emboot6%
  • famuka6%

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — -30.4% search growth over the last 90 days.
9K7KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.0×

Top baby knitting patterns search terms

  • baby knitting patterns95K/yr
  • baby knitting patterns double knit75K/yr
  • knitting patterns for babies57K/yr
  • baby cardigan knitting patterns13K/yr
  • baby knitting patterns dk16K/yr
  • king cole baby knitting patterns13K/yr
  • baby boy knitting patterns12K/yr
  • sirdar baby knitting patterns12K/yr
  • baby girl knitting patterns9K/yr
  • premature baby knitting patterns9K/yr
All search terms

Top baby knitting patterns products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£6K12%£9K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about baby knitting patterns

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use25%

“Ease of use”

Shape/Style14%

“Very easy pattern”

Design-Overall14%

“Classic, Cosy, and Timeless for Little Ones”

Stitch/Finish/Polish13%

“Pleased with finished garment”

Quality-Overall9%

“Good quality pattern easy to to use”

Value For Money8%

“well worth the money”

Instructions/User Manual/Troubleshooting5%

“Instructions are clear”

Size-Overall4%

“it fits him perfectly”

Advertised Vs Actual Product3%

“As described”

Drawing Experience2%

“lovely choice of knitting”

What buyers complain about

Instructions/User Manual/Troubleshooting25%

“follow because the instructions werent the best I found”

Size-Overall25%

“Larger than stated”

Quality-Overall13%

“Very low quality”

Stitch/Finish/Polish13%

“There is always to many stitches when it comes to shaping the shoulder”

Strength4%

“really weak and small print, and really some are same basic pattern with different stitch pattern”

Print Quality4%

“struggle with the print size”

Top return reasons

Advertised Vs Actual Product22%
Size-Overall22%
Design-Overall13%
Print Quality9%
Charging9%
Stretchability/Expandability/Elasticity4%
Functionality-Overall4%
Stitch/Finish/Polish4%
Color4%
Instructions/User Manual/Troubleshooting4%

Common questions

Is baby knitting patterns profitable to sell on Amazon United Kingdom?
The niche generates £71K/yr across 65 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -30.4%. Flapen's verdict: Skip it (49/100).
How competitive is the baby knitting patterns niche?
21 brands and 42 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in baby knitting patterns?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Size-Overall, Quality-Overall. The return rate is 0.2%.
When does demand for baby knitting patterns peak?
Demand peaks in Jan–Feb; the busiest month runs 2.0× the quietest.
What does it cost to enter the baby knitting patterns niche?
Listings span £3.32–£31.27; the average listing price is £8.70 (sweet spot $15–$100). The average incumbent carries 226 reviews — the moat a new listing must climb.