Auntie Gifts

Shoppers searched for this 970K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £453K a year.

Searches, last 12 months

970K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

5.4%

Market size, estimated

£453Ka year

Peak month

December5.7× the quietest month

Top search term

auntie gifts429K searches a year

Listings sell for £8.70 on average, from £2.96 to £16.57. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At £8.70 that is £4K to £7K a year per listing.

Average price

£8.70under the $15 to $100 sweet spot

Price range

£2.96–£16.57

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

£4K–£7K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #184 within Luggage & Travel Gear. It carries 573 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#184in Luggage & Travel Gear

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

573per listing

Listings tracked

21

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

26 months