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astronaut costume kids

Skip it

Soft demand (-69.3% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 0Conversion 18Competition 74Returns 47Price range 74Avg price 76Brand share 57Review moat 56Quality gap 67

Avg price

Great£15.52

avg listing price — sweet spot $15–$100

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Price range

Good£8.87–£32.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Good1,256.27

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£52K

£52K/yr · 241K searches

Growth

Bad-69.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, astronaut costume kids is a £52K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Feb–Mar–Oct. Verdict: Skip it — 42/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

astronaut costume kids market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
£47K–£62K
units × avg price
Conversion rate
1.4%
Avg BSR
#756
Page quality
0%
Prime
78%
Sponsored
76%
Out of stock
15.8%
Avg brand age
36 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

37

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

40%

Top 20: 81%

Open market

24%

  • Vanilla Underground36%
  • Aomig13%
  • Spooktacular Creations8%
  • IDOTTA7%
  • BSBUY6%
  • AUYAO6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -69.3% search growth over the last 90 days.
35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Oct · busiest ÷ quietest = 11.3×

Top astronaut costume kids search terms

  • astronaut costume kids123K/yr
  • astronaut costume44K/yr
  • space costume12K/yr
  • kids astronaut costume19K/yr
  • space costume kids18K/yr
  • kids space costume11K/yr
  • space suit7K/yr
  • astronaut costume kids nasa4K/yr
  • spaceman costume for kids5K/yr
All search terms

Top astronaut costume kids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£3K9%£5K12%£6K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about astronaut costume kids

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall30%

“Fitted nicely”

Quality-Overall26%

“The suit is good quality as well”

Value For Money14%

“Good costume, and well priced”

Advertised Vs Actual Product8%

“As described”

Material Quality5%

“The material feels comfortable enough for hours of play”

Weight Light3%

“Light and easy to use”

Creativity3%

“Children dressing and playing and letting their imagination go wild”

Comfort-Overall1%

“The material feels comfortable enough for hours of play”

Fun/Entertainment Experience1%

“One very happy 8yr old”

Ease Of Use1%

“Easy On and Off: If you have a toddler or young child, you know how crucial a quick costume change can be”

What buyers complain about

Size-Overall34%

“Way to small”

Quality-Overall20%

“Terrible quality control”

Assembly/Installation8%

“Helmet a bit fidily to put together”

Gap/Hole6%

“Opened this to find it has a hole in it not happy”

Design-Overall3%

“like they were guessed rather than designed”

Ease Of Cleaning3%

“Arrived dirty and would need cleaning before being used”

Gifting Purpose3%

“Boy is super upset as this was a birthday present”

Durability3%

“doubt it will last more that two outings”

Thickness2%

“Fabric is a little thin”

Advertised Vs Actual Product2%

“Item doesn't match picture”

Top return reasons

Size-Overall76%
Quality-Overall7%
Material Quality4%
Length2%
Defective Material/Parts2%
Product Condition1%
Value For Money1%
Thin1%
Shape/Style1%
Advertised Vs Actual Product1%

Common questions

Is astronaut costume kids profitable to sell on Amazon United Kingdom?
The niche generates £52K/yr across 41 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -69.3%. Flapen's verdict: Skip it (42/100).
How competitive is the astronaut costume kids niche?
20 brands and 37 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in astronaut costume kids?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 3.3%.
When does demand for astronaut costume kids peak?
Demand peaks in Feb–Mar–Oct; the busiest month runs 11.3× the quietest.
What does it cost to enter the astronaut costume kids niche?
Listings span £8.87–£32.68; the average listing price is £15.52 (sweet spot $15–$100). The average incumbent carries 1,256 reviews — the moat a new listing must climb.