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Arsenal Shirt

Arsenal Shirt shows demand growing +550.3% this quarter, but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Flapen Score

53
Worth a look
Market size 25Growth 100Conversion 11Competition 38Returns 98Price range 82Avg price 95Brand share 4Review moat 75Quality gap 42
This niche Category average

Is Arsenal Shirt profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Arsenal Shirt is a £100K/yr Amazon United Kingdom market (430K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Dec. Verdict: Worth a look — 53/100.

Arsenal Shirt: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +550.3% over the last 90 days and 0.9% of searches end in a purchase.

£100K

revenue / yr

Units sold / yr5K
Search volume / yr+550.3%430K
Conversion rate0.9%
Avg price£26.22

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 30
Top-5 product click share62%
Open market2%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement10%
New entrants (1y)7· 0 succeeded
Avg rating4.5★
Avg reviews517

Top Arsenal Shirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£10K£20K£30K£40K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

30

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • adidas38%
  • Arsenal30%
  • Partisan15%
  • MOECSHSY11%
  • Score Draw Official Retro4%
  • Hy-Pro2%
  • Open — no brand owns it (0%)

Arsenal Shirt demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume430KCVR0.9%Products20Brands6Top 5 Brands98%OOS Rate19.4%Rating4.5★Reviews517Avg BSR#436
90K70KSpike '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Dec · busiest ÷ quietest = 19.1×

Top Arsenal Shirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • arsenal shirt195K/yr
  • arsenal t shirt38K/yr
  • arsenal hat35K/yr
  • arsenal cap26K/yr
  • arsenal top25K/yr
  • arsenal tshirt12K/yr
  • arsenal shirt mens11K/yr
  • arsenal football shirt12K/yr
  • arsenal retro shirt9K/yr
  • arsenal t shirts for men8K/yr

What reviews say buyers love and hate about Arsenal Shirt

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Size-Overall28%

Good fit

Quality-Overall24%

Good quality shirt though

Material Quality19%

The material is soft, comfortable, and feels good quality for everyday wear

Value For Money13%

Excellent value for money

Warmth6%

Ideal for keeping my head warm

What buyers complain about

94% of reviews
Size-Overall50%

it was huge

Quality-Overall31%

Quality of badge not very good

Material Quality13%

Cheap material

Arsenal Shirt return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

86%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
74%
2Quality-Overall
7%
3Color
5%
4Stitch/Finish/Polish
3%
5Shape/Style
3%

Common Arsenal Shirt questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Arsenal Shirt 53/100 on Amazon United Kingdom — Worth a look. The niche generates £100K/yr across 20 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved +550.3% over the last 90 days.
Search demand for Arsenal Shirt on Amazon United Kingdom peaks in May–Dec, where the busiest month runs 19.1× the quietest.