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Arch Support

Maybe

The products selling today average only 4.0★. But shoppers spend only $91K a year here, so Arch Support is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 2,461 Fashion niches · +14 vs the category median of 48
Market size
£91K/yr161K searches / yr
90-day growth
+24.0%search demand this quarter
Competition
35%top-5 click share · 36 brands · 61 sellers

Flapen Score

Arch Support against its category

The dotted line is the Fashion average. Past it, Arch Support is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Arch Support market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Arch Support 161K times last year and spent an estimated £91K. The top 5 brands take 42% of clicks. Demand peaks in Aug–Sep. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

5.1% of searches ended in a purchase last week.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
+24.0%
Conversion, latest week
5.1%
Market size, estimated
£91Ka year
Peak month
September2.0× the quietest month
Top search term
arch support84K searches a year

02 · Price

A sale here is worth £11.02.

Listings sell for £11.02 on average, from £3.78 to £36.04. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £11.02 that is £1K to £3K a year per listing.

Average price
£11.02under the $15 to $100 sweet spot
Price range
£3.78–£36.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #201 within Shoe, Jewellery & Watch Accessories. It carries 3,463 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
93%
Out of stock, average day
14.3%
Average rank
#201in Shoe, Jewellery & Watch Accessories
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,463per listing
Listings tracked
54

04 · Newcomers

Amazon counts 1 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Arch Support products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£3K£5K£8K£11K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

36 falling

Sellers

61

Top-5 brand share

42%

Top 20: 88%

Top-5 click share

35%

Top 20: 73%

Open market

51%

  • Thearches11%
  • AlGuirnex8%
  • Dr. Scholl's8%
  • Voarge8%
  • metagio7%
  • iFitna7%

Demand

Arch Support search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.0×

Search terms

Top Arch Support search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • arch support84K/yr
  • foot arch support21K/yr
  • arch supports13K/yr
  • foot arch supports for women14K/yr
  • instep arch support for women7K/yr
  • arch supports for women5K/yr
  • flat feet6K/yr
  • gel arch support insoles4K/yr
  • high arch support4K/yr
  • scholl arch support3K/yr

Reviews and returns

What reviews say buyers love and hate about Arch Support

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall10%−0.05

Size is big

BAD FIT

So small

Comfort-Overall10%+2.16

Little uncomfortable

Very uncomfortable to wear

The most uncomfortable things Ive ever had to put in my shoes

Value For Money8%

A bit expensive

Expensive

Waste of money

Thickness6%−0.06

too thick for my shoes

Too thick

It does not feel overly thick

Adhesion/Stickiness6%−0.07

Adhesive is poor

they do not stick properly

Not sticky

Love

Comfort-Overall27%+2.16

Comfortable and supportive

Comfortable to use

Comfortable to wear

Quality-Overall17%+0.89

Excellent product

A well made product

The quality actually seems to be reasonable, though

Size-Overall13%−0.05

easy to fit

Comfortable fit for me

Fit well

Value For Money9%

Good for price

Excellent value

fair price

Advertised Vs Actual Product4%+0.26

As advertised

As described

Exactly what I needed

Return

2.0% Return rate 66% Fixable by listing

Size-Overall47%█▇▇█▇█

Size is big

BAD FIT

So small

Comfort-Overall12%▆▆▆▇█▇

Little uncomfortable

Very uncomfortable to wear

The most uncomfortable things Ive ever had to put in my shoes

Feet Fit9%▆▆▆▅█▅
Hard Feel4%▆██▅▅▄

Too firm

The NHS ones were hard

Really hard

Functionality-Overall4%▇█▇▆▅▅

Not very effective

Didn't work for me

Doesn't work particularly fast

FAQ

Common Arch Support questions

Answered from the same tracked data.