Among Us
a small market ($34K/yr) — Among Us doesn't clear our bar today.
Flapen Score
Is Among Us profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Among Us is a £34K/yr Amazon United Kingdom market (355K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jun–Aug–Dec. Verdict: Skip it — 48/100.
Among Us: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +86.0% over the last 90 days and 0.9% of searches end in a purchase.
£34K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 34 products
Top Among Us products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £9.04
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
Among Us Crewmate Figures 8 Pack Deluxe Box Series 2
- Price
- £12.49
- Rating
- 4.6/5
- Reviews
- 407
- Age
- 4y ago
Among Us Crewmates Multicoloured Socks | 5 Pairs of Fun Graphic Designs for Boys | Comfortable & Playful Game Merchandise | Red Yellow Green Blue & Black Character Apparel
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago
YuMe Among Us Mystery Capsule - Assortment - One sold random
- Price
- £8.25
- Rating
- 4.4/5
- Reviews
- 379
- Age
- 5y ago
Just Toys LLC Among Us Airship Playset w/Mini Figures
- Price
- £16.38
- Rating
- 4.6/5
- Reviews
- 293
- Age
- 3y ago
Trending
90-day click momentumshumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £9.04
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £13.83
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £13.77
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
Among Us 5-pack of Crewmate Figures with Accessories - Series 2 (Set 2)
- Price
- £8.88
- Rating
- 4.2/5
- Reviews
- 108
- Age
- 4y ago
Among Us Crewmates Multicoloured Socks | 5 Pairs of Fun Graphic Designs for Boys | Comfortable & Playful Game Merchandise | Red Yellow Green Blue & Black Character Apparel
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago
Newest
by launch dateAmong Us Crewmates Multicoloured Socks | 5 Pairs of Fun Graphic Designs for Boys | Comfortable & Playful Game Merchandise | Red Yellow Green Blue & Black Character Apparel
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 1y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £9.04
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £13.77
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Black
- Price
- £13.97
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Blue
- Price
- £13.83
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 rising
Sellers
28
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
50%
Top 20: 85%
Open market
4%
- Among Us56%
- shumintaojin24%
- YuMe9%
- Just Toys LLC5%
- Winning Moves1%
- Ainvliya1%
- Open — no brand owns it (4 brands, 4%)
Among Us demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Aug, Dec · busiest ÷ quietest = 2.0×
Top Among Us search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- among us233K/yr
- among14K/yr
- among us toys39K/yr
- among us plush28K/yr
- among us figures12K/yr
- amoung us7K/yr
- amongus8K/yr
- amung us6K/yr
- among us game5K/yr
- among us lego4K/yr
What reviews say buyers love and hate about Among Us
What buyers mention most, as a share of all reviews.
What buyers love
95% of reviews“Good present”
“Great fit and well made”
“Very warm and cosy”
“Exactly what my son was asking for”
“Size was really good and washes well”
What buyers complain about
100% of reviews“other more expensive stuff are not as been waiting 5 weeks for mario rainbow road then on day to be delivered they changed it to another 8 weeks not happy”
“Okay, bit of fun for a few seconds then you realise for the price it's just a bit of plastic clutter to gather dust”
“Very small”
“Feels like plastic”
“Hard to open”
Among Us return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
68%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Among Us questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
