Always Postpartum Underwear

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

-25.2%

Conversion, latest week

6.6%

Market size, estimated

£47Ka year

Top search term

always postpartum underwear16K searches a year

Listings sell for £15.13 on average, from £7.44 to £28.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At £15.13 that is £4K to £8K a year per listing.

Average price

£15.13inside the $15 to $100 sweet spot

Price range

£7.44–£28.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #191 within Maternity. It carries 2,927 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#191in Maternity

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,927per listing

Listings tracked

9

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months