Airtag Wallet
FailShoppers spend only $38K a year here, so Airtag Wallet is a Fail.
- Flapen Score
- 47 / 100Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 4847
- Market size
- £38K/yr101K searches / yr
- 90-day growth
- -10.6%search demand this quarter
- Competition
- 55%top-5 click share · 16 brands · 26 sellers
Flapen Score
Airtag Wallet against its category
The dotted line is the Fashion average. Past it, Airtag Wallet is stronger. Inside it, weaker.
Market
The Airtag Wallet market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Airtag Wallet 101K times last year and spent an estimated £38K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
1.8% of searches ended in a purchase last week.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- -10.6%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £38Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- airtag wallet37K searches a year
02 · Price
A sale here is worth £21.06.
Listings sell for £21.06 on average, from £5.93 to £62.11. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £21.06 that is £0 to £2K a year per listing.
- Average price
- £21.06inside the $15 to $100 sweet spot
- Price range
- £5.93–£62.11
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #336 within Luggage & Travel Gear. It carries 1,046 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #336in Luggage & Travel Gear
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,046per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Airtag Wallet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
KF-Premium AirTag Wallet for Men RFID Blocking Slim Debit/Credit Card Holder with Apple AirTag Slot PU Leather Front Pocket Minimalist Wallet 6 Cards ID Window & Cash Slot Black
- Price
- £11.58
- Rating
- 4.3/5
- Reviews
- 101
- Age
- 3y ago

Mens Pop Up Wallet for AirTag: Premium Genuine Leather RFID Blocking Smart Minimalist 9-14 Card Capacity ID Window Cash Slot Carbon Fiber slim Simple Style
- Price
- £17.63
- Rating
- 4.3/5
- Reviews
- 96
- Age
- 1y ago

MYSHION Airtag Wallet for Men with Coin Pocket Slim Mens Wallet with RFID Protection & ID Window Minimalist Card Holder with 7 Slot for 8-12 Cards Snap Closure (Navy Blue)
- Price
- £15.73
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 2y ago

DODENSHA Mens AirTag Wallet RFID Blocking Leather Smart Pop Up Card Wallet for Men with Coin Pocket Aluminum Credit Card Holder with ID Window Magnetic Closure
- Price
- £35.91
- Rating
- 4.6/5
- Reviews
- 456
- Age
- 2y ago

YESIIW Wallets for Men for AirTag Men Slim Wallets for 9 Cards Pop Up Credit Card Holder RFID Blocking Smart Wallet with Coin Pocket and ID Window Smart Wallet Gift for Men
- Price
- £20.64
- Rating
- 4.3/5
- Reviews
- 1,882
- Age
- 2y ago
Trending
90-day click momentum
DASKING Mens Card Wallet RFID Blocking with Airtag Holder Smart Metal Credit Card Holder Cases Pop Up ID Window Money Clip Magnetic Closure Slim Minimalist Vegan Leather Wallet for Gents Gift
- Price
- £16.19
- Rating
- 3.7/5
- Reviews
- 24
- Age
- 4mo ago

MYSHION Airtag Wallet for Men with Coin Pocket Slim Mens Wallet with RFID Protection & ID Window Minimalist Card Holder with 7 Slot for 8-12 Cards Snap Closure (Navy Blue)
- Price
- £15.73
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 2y ago

LORZOR Airtag Wallet Slim Magnetic Closure with XXL Coin Pocket RFID Card Holder Card Wallet Men Genuine Leather Smart Wallets Small Minimalist Design for 10 Cards with Banknote Compartment Gift
- Price
- £54.73
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 7mo ago

DODENSHA AirTag Wallet for Men RFID Blocking Leather Card Holder with Pop-Up Mechanism Compact Trifold Wallet with ID Window & Coin Pocket Gift Box Included (Dark Brown)
- Price
- £27.97
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 1y ago

DODENSHA AirTag Wallet RFID Blocking Genuine Leather Pop Up Credit Card Holder Wallet with Coin Pocket ID Window Banknote Compartment & Snap Closure
- Price
- £24.40
- Rating
- 4.3/5
- Reviews
- 1,808
- Age
- 2y ago
Newest
by launch date
DASKING Mens Card Wallet RFID Blocking with Airtag Holder Smart Metal Credit Card Holder Cases Pop Up ID Window Money Clip Magnetic Closure Slim Minimalist Vegan Leather Wallet for Gents Gift
- Price
- £16.19
- Rating
- 3.7/5
- Reviews
- 24
- Age
- 4mo ago

LORZOR Airtag Wallet Slim Magnetic Closure with XXL Coin Pocket RFID Card Holder Card Wallet Men Genuine Leather Smart Wallets Small Minimalist Design for 10 Cards with Banknote Compartment Gift
- Price
- £54.73
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 7mo ago

Ultra-Thin MFi Certified Wallet Tracker Compatible with Apple Find My | Wireless Charging Compact Design | Ideal for Wallets Keys Bags-1pc
- Price
- £8.94
- Rating
- 4.7/5
- Reviews
- 4,196
- Age
- 7mo ago

DODENSHA AirTag Wallet for Men RFID Blocking Leather Card Holder with Pop-Up Mechanism Compact Trifold Wallet with ID Window & Coin Pocket Gift Box Included (Black)
- Price
- £25.95
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 1y ago

DODENSHA AirTag Wallet for Men RFID Blocking Leather Card Holder with Pop-Up Mechanism Compact Trifold Wallet with ID Window & Coin Pocket Gift Box Included (Dark Brown)
- Price
- £27.97
- Rating
- 4.4/5
- Reviews
- 34
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
26
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
55%
Top 20: 94%
Open market
21%
- KF-Premium22%
- DODENSHA21%
- Mingkeda13%
- VULKIT9%
- MYSHION8%
- YESIIW7%
Demand
Airtag Wallet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.1×
Search terms
Top Airtag Wallet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- airtag wallet37K/yr
- air tag wallet25K/yr
- wallet with airtag holder8K/yr
- wallet airtag9K/yr
- apple tag wallet4K/yr
- apple airtag wallet5K/yr
- airtag card holder5K/yr
- airtag wallet holder4K/yr
- wallet with airtag5K/yr
Reviews and returns
What reviews say buyers love and hate about Airtag Wallet
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
only fractionally thicker
Tracker is so thin
Even thinner than expected
Unable to charge - sent bsck
Charging needs to improve
Without charger
Not the best
the build quality isnt great
Total rubbish
on the over expensive I feel
expensive
Expensive because you don't get the tracker for that price
Inner mesh broke early on
Item has stopped working after just over a month
However some limited durability
Love
Easy set up instructions
Easy to install
Easy set up
Excellent quality
Good quality wallet
This product is well made
Ease of use
Very handy to have
Easy to set up and very useful
Good for the price
Excellent value for money
Inexpensive and effective
Fits perfectly in my wallet
Fits perfectly
Fits in my wallet perfectly
Return
1.8% Return rate 17% Fixable by listing
it doesn't help
still could not get it to work reliably
Unable to charge - sent bsck
Charging needs to improve
Without charger
Smaller than I expected
It's smaller than I thought
The card lost connection
just wouldnt pair
waking it up didn't reconnect it either
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Airtag Wallet questions
Answered from the same tracked data.









