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Adidas Hoodie Mens

Skip it

Soft demand (-43.9% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 3Conversion 7Competition 97Returns 46Price range 76Avg price 85Brand share 52Review moat 23Quality gap 72

Competition

Incredible13%

top-5 click share — an open shelf

Avg price

Great£18.96

avg listing price — sweet spot $15–$100

Price range

Great£5.68–£44.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Review moat

Bad7,000.33

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£72K

£72K/yr · 720K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-43.9%

90-day search growth — must beat 0% to launch

Is adidas hoodie mens profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, adidas hoodie mens is a £72K/yr Amazon United Kingdom market (720K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

adidas hoodie mens market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
£95K–£114K
units × avg price
Conversion rate
0.5%
Avg BSR
#305
Page quality
0%
Prime
87%
Sponsored
74%
Out of stock
6.4%
Avg brand age
52 months
Avg seller age
171 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Brands

50 rising

Sellers

117

Top-5 brand share

74%

Top 20: 91%

Top-5 click share

13%

Top 20: 33%

Open market

24%

  • adidas49%
  • Amazon Essentials13%
  • LBL Leading the Better Life5%
  • True Face3%
  • Scruffs3%
  • LABEL APPAREL2%

adidas hoodie mens demand & seasonality

Weekly Amazon search volume, last 104 weeks — -43.9% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.5×

Top adidas hoodie mens search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • mens zip up hoodies62K/yr
  • adidas hoodie mens150K/yr
  • work hoodies for men93K/yr
  • mens hoodies sale clearance86K/yr
  • adidas hoodie58K/yr
  • adidas sweatshirt men42K/yr
  • mens adidas hoodie37K/yr
  • adidas hoodies for men uk16K/yr
  • mens zipped hoodies14K/yr
  • adidas sweatshirt16K/yr
All search terms

Top adidas hoodie mens products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%£7232%£1K3%£2K4%£3K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about adidas hoodie mens

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Good quality top looks great on”

Size-Overall23%

“Fits well”

Value For Money12%

“Good for the price”

Comfort-Overall8%

“Very comfortable”

Warmth6%

“Warm and cozy”

Material Quality3%

“comfortable nice material”

Advertised Vs Actual Product3%

“Exactly as stated”

Color2%

“Colour is good”

Exercise/Sports Suitability1%

“they are ideal for a gym workout”

Soft Feel1%

“It has a cool soft training / summer material”

What buyers complain about

Size-Overall27%

“Too big”

Quality-Overall17%

“Garbage”

Material Quality4%

“Very cheap materials used”

Color4%

“Colour not as advertised”

Zipper Quality4%

“I returned as zip was broken”

Durability3%

“My sons went extremely bobbly where is back pack sits after 1 day”

Advertised Vs Actual Product2%

“The picture does not match”

Thin2%

“Dissapointingly thin”

Machine Wash Suitability2%

“Washes terribly”

Thickness2%

“Not the thickest material”

Top return reasons

Size-Overall65%
Material Quality5%
Quality-Overall5%
Color4%
Zipper Quality3%
Advertised Vs Actual Product2%
Length2%
Arm Fit2%
Shape/Style1%
Thin1%

Common adidas hoodie mens questions

Is adidas hoodie mens profitable to sell on Amazon United Kingdom?
The niche generates £72K/yr across 196 tracked products. 4 of 71 products launched in the last 360 days are still selling. 90-day search growth is -43.9%. Flapen's verdict: Skip it (45/100).
How competitive is the adidas hoodie mens niche?
50 brands and 117 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in adidas hoodie mens?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 3.3%.
When does demand for adidas hoodie mens peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 7.5× the quietest.
What does it cost to enter the adidas hoodie mens niche?
Listings span £5.68–£44.25; the average listing price is £18.96 (sweet spot $15–$100). The average incumbent carries 7,000 reviews — the moat a new listing must climb.

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