9ct gold stud earrings
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Great332.54avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good£4.04–£34.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Avg price
Good£12.02avg listing price — sweet spot $15–$100
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Market size
Bad£50K£50K/yr · 187K searches
According to Flapen's Amazon United Kingdom niche tracking, 9ct gold stud earrings is a £50K/yr Amazon United Kingdom market (187K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
9ct gold stud earrings market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- £48K–£60K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #943
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 2.4%
- Avg brand age
- 43 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
24 falling
Sellers
29
Top-5 brand share
71%
Top 20: 97%
Top-5 click share
51%
Top 20: 85%
Open market
23%
- Old English Jewellers23%
- Generic18%
- KUTEZY JEWELLERY15%
- LOLIAS8%
- JMFENFA7%
- Yulovee6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Top 9ct gold stud earrings search terms
- 9ct gold stud earrings78K/yr
- small gold studs15K/yr
- gold stud earrings for women 9ct20K/yr
- gold diamond stud earrings8K/yr
- 9ct gold earrings studs9K/yr
- tiny gold stud earrings5K/yr
- 9ct gold studs8K/yr
- gold stud6K/yr
- 9ct gold stud earrings for women9K/yr
- gold plated studs5K/yr
Top 9ct gold stud earrings products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
9ct Yellow Gold on Silver Ball Stud Earrings Pair 3mm 4mm 5mm 6mm 7mm 8mm Ladies Girls Mens (5mm)
Old English Jewellers£7.294.4★42 rev
KUTEZY JEWELLERY - 3mm 18K Gold Plated Ball Stud Earrings on 925 Sterling Silver
KUTEZY JEWELLERY£11.644.3★336 rev
CZ Stud Earrings 14K Gold Flat Screw Back Cubic Zirconia Earrings Helix Earrings Cartilage Tragus Piercing Jewelry Gift for Women (4mm)
Generic£6.994.0★50 rev
LOLIAS 12 Pairs Assorted Multiple Stud Earrings Cute Hypoallergenic Earrings Stud for Women Pack Fashion Girls Jewelry Gold
LOLIAS£8.024.1★346 rev
CZ Stud Earrings 14K Gold Stud Earrings Flat Back Cubic Zirconia Earrings for Helix Cartilage Earlobe Piercing Jewelry | Cartilage Earring | Helix Piercing Jewelry (4MM GOLD)
Generic£6.864.3★97 rev
Newest
by launch date
Limerencia Moissanite Stud Earrings F136 Titanium Screw Back Earrings D Color VVS1 Clarity Lab-created Moissanite Earrings (5mm-1 Carat 18K Gold)
limerencia£34.84145 rev
LunarCharm 12 Pieces 16G Tiny CZ Stud Earrings Gold Coloured Flat Back Threadless Cartilage Tragus Piercing Conch Nose Helix Stud Earrings
LunarCharm£8.8466 rev
JEMARA Gold Hoop Earrings For Women 14K Gold Plated Small Hoop Earrings Cubic Zirconia Stud Huggie Cartilage Earring Sets for Multiple Piercing 4 Paris Gold Earrings Set for Women
JEMARA£8.18229 rev
14K Gold CZ Stud Earrings Flat Back Cubic Zirconia Earrings for Helix Cartilage Earlobe Piercing Jewelry 4MM
Generic£7.5343 rev
CZ Stud Earrings 14K Gold Stud Earrings Flat Back Cubic Zirconia Earrings for Helix Cartilage Earlobe Piercing Jewelry | Cartilage Earring | Helix Piercing Jewelry (Gold 3MM)
Generic£7.4643 rev
Trending
90-day click momentum
JMFENFA 12 Pairs Ear Piercing Stud Earrings Set Gold Plated Surgical Stainless Steel Multicolor Birthstone Cubic Zirconia Stud Earrings for Ear Piercing Guns (Gold 4mm)
JMFENFA£13.284.3★
9ct Yellow Gold on Silver Ball Stud Earrings Pair 3mm 4mm 5mm 6mm 7mm 8mm Ladies Girls Mens (5mm)
Old English Jewellers£7.294.4★
Limerencia Moissanite Stud Earrings F136 Titanium Screw Back Earrings D Color VVS1 Clarity Lab-created Moissanite Earrings (5mm-1 Carat 18K Gold)
limerencia£34.844.4★
14K Gold CZ Stud Earrings Flat Back Cubic Zirconia Earrings for Helix Cartilage Earlobe Piercing Jewelry 4MM
Generic£7.534.2★
JMFENFA 12 Pairs Ear Piercing Stud Earrings Set Gold Plated Surgical Stainless Steel Multicolor Birthstone Cubic Zirconia Stud Earrings for Ear Piercing Guns (Gold 3mm)
JMFENFA£13.054.3★
What buyers say about 9ct gold stud earrings
What buyers praise and complain about, mined from review topics.What buyers love
“Good value”
“Pretty, simple quality studs”
“great fit”
“Beautiful and comfortable”
“As described”
“Very cute and elegant”
“They are a lovely colour gold. not cheap looking”
“Beautiful, no irritation feel safe”
“very pretty and a good colour”
“Bright and sparkly”
What buyers complain about
“Too short”
“fiddly to use sometimes”
“Was half price”
“Bad quality”
“I would not recommend these earrings as they turned my ears green”
“when i first put them in it took me a good 5 minutes or so to screw on the back”
“Not gold plated”
“Picture is misleading”
“My skin is literally bleeding”
“the gem detached off of one”
Top return reasons
Common questions
- Is 9ct gold stud earrings profitable to sell on Amazon United Kingdom?
- The niche generates £50K/yr across 37 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Skip it (48/100).
- How competitive is the 9ct gold stud earrings niche?
- 24 brands and 29 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in 9ct gold stud earrings?
- Top complaints mined from reviews: Size-Overall, Ease Of Use, Value For Money. The return rate is 1.5%.
- When does demand for 9ct gold stud earrings peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the 9ct gold stud earrings niche?
- Listings span £4.04–£34.84; the average listing price is £12.02 (sweet spot $15–$100). The average incumbent carries 333 reviews — the moat a new listing must climb.