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9ct Gold Earrings for Women

Maybe

Returns run at only 1.5% of orders. But shoppers spend only $44K a year here, so 9ct Gold Earrings for Women is a Maybe.

Flapen Score
50
50 / 100
Top 41% of 2,461 Fashion niches · +2 vs the category median of 48
Market size
£44K/yr121K searches / yr
90-day growth
-20.5%search demand this quarter
Competition
53%top-5 click share · 29 brands · 34 sellers

Flapen Score

9ct Gold Earrings for Women against its category

The dotted line is the Fashion average. Past it, 9ct Gold Earrings for Women is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 9ct Gold Earrings for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 9ct Gold Earrings for Women 121K times last year and spent an estimated £44K. The top 5 brands take 55% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
-20.5%
Conversion, latest week
2.2%
Market size, estimated
£44Ka year
Top search term
9ct gold earrings for women40K searches a year

02 · Price

A sale here is worth £16.31.

Listings sell for £16.31 on average, from £3.29 to £75.76. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.31 that is £0 to £2K a year per listing.

Average price
£16.31inside the $15 to $100 sweet spot
Price range
£3.29–£75.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #1,609 within Jewellery. It carries 413 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
6.4%
Average rank
#1,609in Jewellery
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
413per listing
Listings tracked
32

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
43 months

Products

Top 9ct Gold Earrings for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

34

Top-5 brand share

55%

Top 20: 89%

Top-5 click share

53%

Top 20: 85%

Open market

42%

  • Sysow22%
  • Old English Jewellers13%
  • PRETOLE12%
  • Hooporia4%
  • PABBEU4%
  • YOUNGYUE3%

Demand

9ct Gold Earrings for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.6× · 7 of 12 months tracked

Search terms

Top 9ct Gold Earrings for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 9ct gold earrings for women40K/yr
  • sterling silver hoop earrings for women20K/yr
  • silver earrings drop for women17K/yr
  • silver earrings for women dangling17K/yr
  • gold earrings for women 18ct18K/yr
  • silver drop earrings for women 925 sterling silver9K/yr

Reviews and returns

What reviews say buyers love and hate about 9ct Gold Earrings for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall19%+1.01

The clasp didn't seem to be big enough to go through my ears

Smaller than expected

Lovely bit bigger than I thout as wanted to wear thm all the time

Allergies11%−0.11

I have a metal allergy

I was allergic to the metal within the same day I put them in

I had a severe allergic reaction because of them

Durability9%−0.08

One broke within a week

Broke straight away

lost one on the first day of wearing despite checking that the clasps were both closed

Quality-Overall8%+1.53

Cheap

There as cheap looking as can be

Poor quality

Fastener Quality8%−0.10

Unfortunately I have had to return these as there is no fastening to allow them to stay on

One earing clasp was broken

clasp a bit loose

Love

Quality-Overall22%+1.53

Excellent quality

Good quality earings

the earrings look a quality item

Size-Overall17%+1.01

Fit well

Earrings are lovely and fit perfect

not too big, theyre perfect

Value For Money17%+0.68

Excellent value for money

Good value

Value for money

Shape/Style7%+0.57

shape is just right

Very stylish

Elegant look

Comfort-Overall6%+0.61

Beautiful and comfortable

comfortable in the ear

Comfortable to wear

Return

1.5% Return rate 66% Fixable by listing

Size-Overall50%▆▇█▇▇▆

The clasp didn't seem to be big enough to go through my ears

Smaller than expected

Lovely bit bigger than I thout as wanted to wear thm all the time

Metal Authenticity7%▅▆▇▄██

Not sterling silver maybe sterling silver plated

Poor buy, not sure if solid silver, poorly made

NOT 9CT GOLD

Fastener Quality5%▄▇█▆▂▇

Unfortunately I have had to return these as there is no fastening to allow them to stay on

One earing clasp was broken

clasp a bit loose

Quality-Overall5%▃█▂█▅▄

Cheap

There as cheap looking as can be

Poor quality

Advertised Vs Actual Product5%▇▄▄█▆▆

Didn't match what's on the video

Not as nice as picture

not like the picture very small

FAQ

Common 9ct Gold Earrings for Women questions

Answered from the same tracked data.