80th Birthday Presents for Men

Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £168K a year.

Searches, last 12 months

320K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

5.5%

Market size, estimated

£168Ka year

Peak month

May1.6× the quietest month

Top search term

80th birthday gifts for men244K searches a year

Listings sell for £9.55 on average, from £3.31 to £20.36. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £9.55 that is £2K to £5K a year per listing.

Average price

£9.55under the $15 to $100 sweet spot

Price range

£3.31–£20.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #89 within Accessories. It carries 930 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

13.7%

Average rank

#89in Accessories

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

930per listing

Listings tracked

20

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months