70s Fancy Dress Mens
FailBuyers convert on only 1.2% of searches, so 70s Fancy Dress Mens is a Fail.
- Flapen Score
- 45 / 100Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 4845
- Market size
- £66K/yr274K searches / yr
- 90-day growth
- -6.5%search demand this quarter
- Competition
- 33%top-5 click share · 19 brands · 52 sellers
Flapen Score
70s Fancy Dress Mens against its category
The dotted line is the Fashion average. Past it, 70s Fancy Dress Mens is stronger. Inside it, weaker.
Market
The 70s Fancy Dress Mens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 70s Fancy Dress Mens 274K times last year and spent an estimated £66K. The top 5 brands take 80% of clicks. Demand peaks in Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.
- Searches, last 12 months
- 274K
- Growth, 90 days vs prior 90
- -6.5%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £66Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- 70s fancy dress mens74K searches a year
02 · Price
A sale here is worth £19.54.
Listings sell for £19.54 on average, from £8.30 to £30.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £19.54 that is £0 to £2K a year per listing.
- Average price
- £19.54inside the $15 to $100 sweet spot
- Price range
- £8.30–£30.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 6.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #831 within Tops, T-Shirts & Shirts. It carries 397 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 93%
- Out of stock, average day
- 1.6%
- Average rank
- #831in Tops, T-Shirts & Shirts
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 397per listing
- Listings tracked
- 57
04 · Newcomers
0 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top 70s Fancy Dress Mens products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Smiffys 1970s Colour Shirt Rainbow L - Size 42 inch-44 inch
- Price
- £15.11
- Rating
- 4.2/5
- Reviews
- 445
- Age
- 13y ago

PARKLEES Mens Linen 70s Hippie Style Floral Print Shirt Short Sleeve Button Down Hawaiian Shirts Multicolor Large
- Price
- £16.01
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 1y ago

JOGAL Mens Regular fit Floral Dress Shirt Long Sleeve Printed Casual Button Down Shirts WineredYQ Large
- Price
- £21.33
- Rating
- 4.5/5
- Reviews
- 315
- Age
- 2y ago

PARKLEES Mens Linen 70s Hippie Traditional Style Pattern Printed Long Sleeve Button up Shirt Khaki Large
- Price
- £19.16
- Rating
- 4.3/5
- Reviews
- 1,298
- Age
- 1y ago

Smiffys 1970s Colour Shirt Rainbow M - Size 38 inch-40 inch
- Price
- £14.28
- Rating
- 4.2/5
- Reviews
- 445
- Age
- 13y ago
Trending
estimated 90-day click momentum
Malloom 70s Fancy Dress Mens 6 Pcs Disco Hippie Costume Set with Printed Shirt Flare Pants & Retro Accessories 60s 70s Theme Party Outfit for Adults (XL)
- Price
- £23.25
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 9mo ago

PARKLEES Mens Linen 70s Hippie Style Floral Print Shirt Short Sleeve Button Down Hawaiian Shirts Multicolor Large
- Price
- £16.01
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 1y ago

Malloom 70s Outfits for Men 6 Pcs Disco Outfit Retro Costume with Bell Bottom Pants for Disco Party (Silver) (M)
- Price
- £21.73
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago

Malloom 70s Outfits for Men 6 Pcs Disco Outfit Retro Costume with Bell Bottom Pants for Disco Party (Silver) (XL)
- Price
- £19.06
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago

JOGAL Mens Dress Shirt Silver Sequins Short Sleeve Button Down 70s Disco Shirt Party Costume Rainbow XX-Large
- Price
- £21.37
- Rating
- 4.4/5
- Reviews
- 412
- Age
- 3y ago
Newest
by launch date
Malloom 70s Fancy Dress Mens 6 Pcs Disco Hippie Costume Set with Printed Shirt Flare Pants & Retro Accessories 60s 70s Theme Party Outfit for Adults (XL)
- Price
- £23.25
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 9mo ago

Malloom 70s Outfits for Men 6 Pcs Disco Outfit Retro Costume with Bell Bottom Pants for Disco Party (Silver) (M)
- Price
- £21.73
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago

Malloom 70s Outfits for Men 6 Pcs Disco Outfit Retro Costume with Bell Bottom Pants for Disco Party (Silver) (XL)
- Price
- £19.06
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 9mo ago

Malloom 70s Outfits for Men 6 Pcs Disco Outfit Retro Costume with Bell Bottom Pants for Disco Party (Floral) (M)
- Price
- £23.96
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 9mo ago

JTKDG 6 Pcs Mens 70s Disco Outfit Costume Retro Shirt Bell Bottom Pants Wig Sunglasses Necklace Wig Cap (M)
- Price
- £24.85
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
19 falling
Sellers
52
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
33%
Top 20: 65%
Open market
16%
- Smiffys23%
- PARKLEES21%
- JOGAL20%
- Malloom9%
- Morph6%
- Wicked Costumes4%
- Open — no brand owns it (13 brands, 16%)
Demand
70s Fancy Dress Mens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.6×
Search terms
Top 70s Fancy Dress Mens search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 70s fancy dress mens74K/yr
- 60s fancy dress for men29K/yr
- mens 70s fancy dress30K/yr
- abba outfits for men17K/yr
- 1970s fancy dress men13K/yr
- mens abba costume13K/yr
- 70s fancy dress men14K/yr
- abba costume men15K/yr
- 70 s fancy dress men12K/yr
- mens 60s fancy dress9K/yr
Reviews and returns
What reviews say buyers love and hate about 70s Fancy Dress Mens
We read the reviews and the return reasons for every product selling here.
“The large was VERY large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 70s Fancy Dress Mens questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









