1940s Dresses for Women
MaybeThe top 5 products take only 10% of clicks. But returns run at 12.3% of orders, so 1940s Dresses for Women is a Maybe.
- Flapen Score
- 50 / 100Top 41% of 2,461 Fashion niches · +2 vs the category median of 4850
- Market size
- £16K/yr401K searches / yr
- 90-day growth
- +23.4%search demand this quarter
- Competition
- 10%top-5 click share · 40 brands · 88 sellers
Flapen Score
1940s Dresses for Women against its category
The dotted line is the Fashion average. Past it, 1940s Dresses for Women is stronger. Inside it, weaker.
Market
The 1940s Dresses for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 1940s Dresses for Women 401K times last year and spent an estimated £16K. The top 5 brands take 67% of clicks. Demand peaks in May. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 401K
- Growth, 90 days vs prior 90
- +23.4%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £16Ka year
- Peak month
- May4.3× the quietest month
- Top search term
- 1950s dresses for women70K searches a year
02 · Price
A sale here is worth £21.64.
Listings sell for £21.64 on average, from £5.81 to £34.02. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £21.64 that is £0 to £2K a year per listing.
- Average price
- £21.64inside the $15 to $100 sweet spot
- Price range
- £5.81–£34.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 12.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #447 within Dresses. It carries 904 reviews at 4.10 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 94%
- Out of stock, average day
- 8.9%
- Average rank
- #447in Dresses
- Average rating
- 4.10 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 904per listing
- Listings tracked
- 275
04 · Newcomers
Amazon counts 0 of last year's 57 launches as successful.
57 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 57
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top 1940s Dresses for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wellwits Womens Color Block Belt Cap Sleeves Vintage Blazer Work Dress Light Blue L
- Price
- £22.98
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Wellwits Womens Polka Dot Square Neck Vintage Dress Green M
- Price
- £24.53
- Rating
- 3.9/5
- Reviews
- 13
- Age
- 1y ago

IBTOM CASTLE Elegant Party Dress for Women Short Sleeve A-line Vintage Dress Fit and Flared Cocktail Dress Retro Bow Tie Swing Dresses with Belt for Wedding Guest Summer Tea Party Green+Yellow S
- Price
- £23.11
- Rating
- 3.6/5
- Reviews
- 63
- Age
- 3y ago

Wellwits Womens Polka Dots Ruffle Front Shirt 1950s Vintage Work Dress Light Blue M
- Price
- £26.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Odizli 1950s Dresses for Women 1940s 40s 50s Vintage Rockabilly Elegant 1960s Retro Style Ladies Fancy Summer Cap Sleeve Polka Dot Midi Swing A Line Wedding Guest Cocktail Tea Dress Red L
- Price
- £20.61
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 11mo ago
Trending
90-day click momentum
Wellwits Womens Color Block Belt Cap Sleeves Vintage Blazer Work Dress Light Blue L
- Price
- £22.98
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Wellwits Womens Polka Dots Ruffle Front Shirt 1950s Vintage Work Dress Light Blue M
- Price
- £26.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Odizli 1950s Dresses for Women 1940s 1960s Vintage Rockabilly Elegant 40s 50s 60s Fancy Style Ladies Summer Short Sleeve Square Neck Polka Dot Swing A Line Wedding Guest Cocktail Dress Black XXL
- Price
- £24.92
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11mo ago

Wellwits Womens Big Blazer Collar Office Lady 1940s Vintage Work Dress Orange M
- Price
- £28.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Odizli 1940s Dresses for Women 1950s 50s 40s Vintage Rockabilly 1960s Retro Style Ladies Fancy Summer Short Sleeve Polka Dot Swing A Line Cocktail Tea Dress + Headband Costume Outfits Green S
- Price
- £19.10
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch date
Wellwits Womens Polka Dots Ruffle Front Shirt 1950s Vintage Work Dress Light Blue M
- Price
- £26.35
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Wellwits Womens Big Blazer Collar Office Lady 1940s Vintage Work Dress Orange M
- Price
- £28.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Wellwits Womens Tie Neck Polka Dots 1950s Vintage Cocktail Dress Wine Red M
- Price
- £27.78
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

Wellwits Womens Shirt Collar Formal Vintage Office Lady Work Dress Royal Blue M
- Price
- £27.94
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

Wellwits Womens Shirt Collar Formal Vintage Office Lady Work Dress Dark Green M
- Price
- £23.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 10% of clicks. An open shelf where new products get seen.
Brands
40 falling
Sellers
88
Top-5 brand share
67%
Top 20: 93%
Top-5 click share
10%
Top 20: 26%
Open market
35%
- Wellwits32%
- Odizli14%
- AXOE6%
- maxToonrain5%
- EFOGEP5%
- Timormode3%
Demand
1940s Dresses for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 4.3×
Search terms
Top 1940s Dresses for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 1950s dresses for women70K/yr
- 1940s dresses for women51K/yr
- vintage dresses for women48K/yr
- 50s dresses for women uk31K/yr
- 1940s fancy dress24K/yr
- rockabilly dress21K/yr
- vintage dress28K/yr
- 1940s dresses19K/yr
- 50s dress24K/yr
- 1950s dress17K/yr
Reviews and returns
What reviews say buyers love and hate about 1940s Dresses for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Did not fit very well
much too small
The M would have been a couple of inches large on the waist
Cheapish material tho
The quality of the material was of low level
need better material
since the listing says 12% elastane I figured it was going to stretch a lot
The material is very stretchy at back of the dress causing the dress not to fit properly
Beret s a little on the small side although t will stretch a bit
doesnt smell very nice from the plastic bag it came in
odd smell
Not cheap,
disappointing and socially obvious that it was a low priced item
Love
Fits well
Beautiful dress fits perfect
a perfect fit. true to size
Good Quality
Excellent quality dress
Quality dress
Great value underskirt
Good value for money
Good value for the price
Very comfortable
So comfy, I've bought the blue pair and am considering getting another colour too
comfortable to wear
Light weight material, good fit,
Good quality material
Beautiful dress loads of compliments so soft material
Return
12.3% Return rate 77% Fixable by listing
Did not fit very well
much too small
The M would have been a couple of inches large on the waist
Cheapish material tho
The quality of the material was of low level
need better material
Had to return the XL, which was too large in the chest and shoulders, and get the L instead
Legs a bit long
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 1940s Dresses for Women questions
Answered from the same tracked data.









