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17th Birthday Gifts for Girls

Maybe

Returns run at only 0.5% of orders. But shoppers spend only $92K a year here, so 17th Birthday Gifts for Girls is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 2,461 Fashion niches · +4 vs the category median of 48
Market size
£92K/yr203K searches / yr
90-day growth
+4.3%search demand this quarter
Competition
39%top-5 click share · 30 brands · 108 sellers

Flapen Score

17th Birthday Gifts for Girls against its category

The dotted line is the Fashion average. Past it, 17th Birthday Gifts for Girls is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 17th Birthday Gifts for Girls market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 17th Birthday Gifts for Girls 203K times last year and spent an estimated £92K. The top 5 brands take 48% of clicks. Demand peaks in Feb–Mar–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
+4.3%
Conversion, latest week
4.4%
Market size, estimated
£92Ka year
Peak month
December2.6× the quietest month
Top search term
17th birthday gifts for girls79K searches a year

02 · Price

A sale here is worth £10.34.

Listings sell for £10.34 on average, from £3.04 to £19.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.34 that is £1K to £3K a year per listing.

Average price
£10.34under the $15 to $100 sweet spot
Price range
£3.04–£19.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #400 within Jewellery. It carries 1,297 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#400in Jewellery
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,297per listing
Listings tracked
36

04 · Newcomers

Amazon counts 0 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top 17th Birthday Gifts for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£3K£6K£8K£11K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

108

Top-5 brand share

48%

Top 20: 92%

Top-5 click share

39%

Top 20: 85%

Open market

46%

  • Awfrky14%
  • Beyotiny12%
  • Zyphoria10%
  • HEYEJET6%
  • Jeasona6%
  • Hey Chimp6%

Demand

17th Birthday Gifts for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Dec · busiest ÷ quietest = 2.6×

Search terms

Top 17th Birthday Gifts for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 17th birthday gifts for girls79K/yr
  • 17 year old girl gifts36K/yr
  • gifts for 17 year old girls25K/yr
  • gifts for 17+ year old girls18K/yr
  • 17 birthday gifts8K/yr
  • birthday gifts for 17 year old girl8K/yr
  • 17th birthday gifts10K/yr
  • gift for 17 year old girl10K/yr
  • 17 year old birthday gifts5K/yr
  • gifts for 17 year olds5K/yr

Reviews and returns

What reviews say buyers love and hate about 17th Birthday Gifts for Girls

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell28%−0.10

and because they smell so strong my black bin didn't have any nasty smells from it

Awful smell

you can barely feel the smell even if you put them straight under water or away not really as portraited in the title

Size-Overall8%

The card is much larger than I expected

Looks bigger than the item itself

This item is very small

Value For Money8%+0.86

Bit expensive,

Bit pricey,

Look more expensive than they were

Assembly/Installation7%−0.01

Faff to put together

Banner has 2 b put together no instructions

u have 2 put item together with no instructions it took quite awhile

Quality-Overall7%+0.25

they are absolute garbage

Not very good quality

quality was poor

Love

Gifting Purpose26%+1.78

Great gift

Birthday gift

Gift

Quality-Overall18%+0.25

Excellent quality

I really like this tumbler, both for its look and practicality

Great Quality cards

Smell13%−0.10

Nice scent

Gorgeous delicate fragrances

lovely aroma in the shower

Value For Money10%+0.86

Good price

Excellent value for money

Good value for money

Design-Overall7%+0.58

This was straightforward to build and looks great

Pretty design

Looks lovely in pride of place in the bathroom now

Return

0.5% Return rate 23% Fixable by listing

Gifting Purpose35%▅▄▆▆█▂
Size-Overall15%█▆▇▅▅█

The card is much larger than I expected

Looks bigger than the item itself

This item is very small

Functionality-Overall9%▄▆█▁▅▅

Didn't work

Don't work

Defective Material/Parts5%▃█▂▆▁▁
Quality-Overall5%█▁▁█▇█

they are absolute garbage

Not very good quality

quality was poor

FAQ

Common 17th Birthday Gifts for Girls questions

Answered from the same tracked data.