10th Birthday Card

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

-0.7%

Conversion, latest week

13.3%

Market size, estimated

£67Ka year

Peak month

February1.8× the quietest month

Top search term

10th birthday card37K searches a year

Listings sell for £3.96 on average, from £1.91 to £12.65. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £3.96 that is £396 to £990 a year per listing.

Average price

£3.96under the $15 to $100 sweet spot

Price range

£1.91–£12.65

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

£396–£990

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,742 within Girls. It carries 181 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

7.7%

Average rank

#1,742in Girls

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

181per listing

Listings tracked

46

25 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months