How competitive is the Alan Hangover Costume niche on Amazon United Kingdom?

9 brands and 24 sellers compete in Alan Hangover Costume on Amazon United Kingdom. The top 5 Alan Hangover Costume products take 73% of clicks and its top 5 brands hold 87% of demand.

What does it cost to enter the Alan Hangover Costume niche?

Alan Hangover Costume sells for £16.10 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £9.96–£24.89. The average incumbent carries 153 reviews — the moat a new listing must climb.

Alan Hangover Costume

a small market ($8K/yr) — Alan Hangover Costume doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Alan Hangover Costume profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Alan Hangover Costume is a £8K/yr Amazon United Kingdom market (62K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 40/100.

Alan Hangover Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +16.3% over the last 90 days and 0.8% of searches end in a purchase.

£8K

revenue / yr

Units sold / yr1K

Search volume / yr+16.3%62K

Conversion rate0.8%

Avg price£16.10

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers9 · 24

Top-5 product click share73%

Open market13%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 12 products

Top Alan Hangover Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

OEM The Hangover Alan Costume Party Shirt and Sunglasses (M)

Price: £23.95
Rating: 4.3/5
Reviews: 203
Age: 11y ago

Tribal T-Shirts Alan Human Tree Hangover T Shirt (XXL Light Grey)

Price: £11.36
Rating: 4.6/5
Reviews: 9
Age: 8mo ago

The Hangover Alan Costume Party Human Tree Junk Food Shirt (L) Multicolor

Price: £16.89
Rating: 4.4/5
Reviews: 50
Age: 2y ago

OEM The Hangover Alan Costume Party Shirt and Sunglasses (L)

Price: £24.54
Rating: 4.3/5
Reviews: 203
Age: 11y ago

Adults Hangover Alan Human Tree Stag Do Movie Party Night Unisex Grey T-Shirt [XL]

Price: £15.51
Rating: 4.3/5
Reviews: 178
Age: 7y ago

Newest

by launch date

Tribal T-Shirts Alan Human Tree Hangover T Shirt (XXL Light Grey)

Price: £11.36
Rating: 4.6/5
Reviews: 9
Age: 8mo ago

The Hangover Alan Costume Party Human Tree Junk Food Shirt (L) Multicolor

Price: £16.89
Rating: 4.4/5
Reviews: 50
Age: 2y ago

The Hangover Alan Costume Party Human Tree Junk Food Shirt (M)

Price: £17.05
Rating: 4.4/5
Reviews: 50
Age: 2y ago

Adults Hangover Alan Human Tree Stag Do Movie Party Night Unisex Grey T-Shirt [XL]

Price: £15.51
Rating: 4.3/5
Reviews: 178
Age: 7y ago

Reality Glitch Big Trouble Vest Novelty Movies Fancy Dress Costume (White-Small)

Price: £11.68
Rating: 4.2/5
Reviews: 143
Age: 8y ago

Competition: brands, sellers & click share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

OEM43%
Tribal T-Shirts18%
Costumeteers14%
Go-Tshirts7%
Balinco5%
Postees5%
Open — no brand owns it (3 brands, 9%)

Alan Hangover Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume62KCVR0.8%Products12Brands9Top 5 Brands87%OOS Rate37.6%Rating4.3★Reviews153Avg BSR#5,189

Top Alan Hangover Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

alan hangover costume39K/yr +19.9%1.2% conv.
hangover costume12K/yr +24.3%0.7% conv.
alan from hangover costume5K/yr -3.1%1.1% conv.
the hangover costume5K/yr -3.9%0.0% conv.

What reviews say buyers love and hate about Alan Hangover Costume

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Advertised Vs Actual Product75%

“item as described”

Quality-Overall25%

“Exactly what i needed, good quality”

What buyers complain about

100% of reviews

Durability50%

“fell apart after trying it on”

Quality-Overall50%

“Poor quality”

Alan Hangover Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

2.5%

Return rate

60%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

33%

2Advertised Vs Actual Product

20%

3Quality-Overall

17%

4Shape/Style

5Material Quality

Common Alan Hangover Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alan Hangover Costume 40/100 on Amazon United Kingdom — Skip it. The niche generates £8K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +16.3% over the last 90 days.

Alan Hangover Costume buyers on Amazon United Kingdom complain most about Durability, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 2.5%.