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Woods Rum

Maybe

An estimated 0.1% of orders come back. But buyers convert on only 0.8% of searches, so Woods Rum is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 2,225 DIY & Tools niches · +6 vs the category median of 49
Market size
£46K/yr379K searches / yr
90-day growth
-7.2%search demand this quarter
Competition
41%top-5 click share · 31 brands · 80 sellers

Flapen Score

Woods Rum against its category

The dotted line is the DIY & Tools average. Past it, Woods Rum is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Woods Rum market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Woods Rum 379K times last year and spent an estimated £46K. The top 5 brands take 57% of clicks. Demand peaks in Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 379K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
379K
Growth, 90 days vs prior 90
-7.2%
Conversion, latest week
0.8%
Market size, estimated
£46Ka year
Peak month
November2.5× the quietest month
Top search term
wood248K searches a year

02 · Price

A sale here is worth £14.97.

Listings sell for £14.97 on average, from £3.79 to £63.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £14.97 that is £0 to £1K a year per listing.

Average price
£14.97under the $15 to $100 sweet spot
Price range
£3.79–£63.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #121 within Building Supplies. It carries 314 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
62%
Out of stock, average day
9.3%
Average rank
#121in Building Supplies
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
314per listing
Listings tracked
37

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Woods Rum products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

31 rising

Sellers

80

Est. top-5 brand share

57%

Top 20: 88%

Est. top-5 click share

41%

Top 20: 78%

Open market

39%

  • QHSXMQ21%
  • Generic19%
  • GardenCo8%
  • MD Carpentry Workshop6%
  • 4wire4%
  • Anktily3%

Demand

Woods Rum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.5×

Search terms

Top Woods Rum search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wood248K/yr
  • wood planks31K/yr
  • wooden planks13K/yr
  • plank of wood12K/yr
  • wood plank11K/yr
  • wooden plank9K/yr
  • craft wood13K/yr
  • wood for crafting8K/yr
  • woods8K/yr
  • wood craft8K/yr

Reviews and returns

What reviews say buyers love and hate about Woods Rum

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Wood Quality”
0.1%of orders come back
“Not much wood”
A buyer, on “Wood Quality”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Woods Rum questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data