Skip to content

Wooden Discs

Fail

Prices span $3.96–$13.34, mostly outside the sweet spot, so Wooden Discs is a Fail.

Flapen Score
48
48 / 100
Ranks 388 of 740 Business, Industry & Science niches · −1 vs the category median of 49
Market size
£29K/yr82K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
44%top-5 click share · 34 brands · 39 sellers

Flapen Score

Wooden Discs against its category

The dotted line is the Business, Industry & Science average. Past it, Wooden Discs is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Discs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wooden Discs 82K times last year and spent an estimated £29K. The top 5 brands take 44% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months
82K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
4.4%
Market size, estimated
£29Ka year
Peak month
November2.6× the quietest month
Top search term
wooden discs21K searches a year

02 · Price

A sale here is worth £7.91.

Listings sell for £7.91 on average, from £3.96 to £13.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £7.91 that is £0 to £791 a year per listing.

Average price
£7.91under the $15 to $100 sweet spot
Price range
£3.96–£13.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£791
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.1% of listings are out of stock. The average listing ranks #331 within Raw Materials. It carries 474 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
29.1%
Average rank
#331in Raw Materials
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
474per listing
Listings tracked
37

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Wooden Discs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

34 rising

Sellers

39

Top-5 brand share

44%

Top 20: 86%

Top-5 click share

44%

Top 20: 83%

Open market

50%

  • jeufun18%
  • Livawnd8%
  • Yangbaga6%
  • Kurtzy6%
  • HavaCue ㅤ6%
  • DKBT6%

Demand

Wooden Discs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Wooden Discs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden discs21K/yr
  • wooden circles13K/yr
  • wooden discs for crafts16K/yr
  • wooden circles for craft12K/yr
  • wood circles4K/yr
  • wood discs4K/yr
  • wooden circle3K/yr
  • wooden discs with holes4K/yr
  • wood circles for crafts4K/yr

Reviews and returns

What reviews say buyers love and hate about Wooden Discs

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall83%−0.27

Small

There small

Small what I needed

Love

Value For Money19%+0.75

Great value

Great value for money if you are looking to use them in the primary school setting and can

Value for the price

Quality-Overall19%+1.69

Good quality, consistent size, will buy again

Good quality

Not flimsy great quality

Size-Overall12%−0.27

consistent size

great size

Great Product, true to size

Wood Quality12%−0.07

Good quality wooden discs

great wood slices

Handy little wooden discs

Advertised Vs Actual Product7%+0.54

Arrived as described

perfect for what I wanted

it is exactly as specified

Return

0.9% Return rate 84% Fixable by listing

Size-Overall81%██▆██▇

Small

There small

Small what I needed

Defective Material/Parts5%▁▁█▅▁▄
Quality-Overall4%▁█▆▇▁▆
Shape/Style2%▁▁█▁▁▁
Compatibility-Overall1%█▁▁▁▁▁

FAQ

Common Wooden Discs questions

Answered from the same tracked data.