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Wind Turbine

Fail

Buyers convert on only 0.1% of searches, so Wind Turbine is a Fail.

Flapen Score
49
49 / 100
Ranks 357 of 740 Business, Industry & Science niches · on the category median
Market size
£13K/yr150K searches / yr
90-day growth
-18.8%search demand this quarter
Competition
42%top-5 click share · 27 brands · 46 sellers

Flapen Score

Wind Turbine against its category

The dotted line is the Business, Industry & Science average. Past it, Wind Turbine is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wind Turbine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wind Turbine 150K times last year and spent an estimated £13K. The top 5 brands take 61% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

0.1% of searches ended in a purchase last week.

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £13K a year.

Searches, last 12 months
150K
Growth, 90 days vs prior 90
-18.8%
Conversion, latest week
0.1%
Market size, estimated
£13Ka year
Top search term
wind turbine54K searches a year

02 · Price

A sale here is worth £148.77.

Listings sell for £148.77 on average, from £6.10 to £518.06. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £148.77 that is £0 to £15K a year per listing.

Average price
£148.77above the $15 to $100 sweet spot
Price range
£6.10–£518.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£15K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #105 within Solar & Wind Energy. It carries 37 reviews at 3.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
24%
Out of stock, average day
11.4%
Average rank
#105in Solar & Wind Energy
Average rating
3.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
37per listing
Listings tracked
34

04 · Newcomers

Amazon counts 0 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Wind Turbine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£401£802£1K£2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)7 products missing review or click data not plotted

Brands

27 falling

Sellers

46

Top-5 brand share

61%

Top 20: 95%

Top-5 click share

42%

Top 20: 88%

Open market

35%

  • AECEVAN24%
  • DECAKE15%
  • woshapce10%
  • Thames & Kosmos7%
  • Fogcroll5%
  • fiakoais4%

Demand

Wind Turbine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: Apr · busiest ÷ quietest = 2.1× · 8 of 12 months tracked

Search terms

Top Wind Turbine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wind turbine54K/yr
  • wind turbine generator kit33K/yr
  • wind turbines for the home uk12K/yr
  • wind generator11K/yr
  • wind turbines8K/yr
  • wind turbine generator7K/yr
  • vertical wind turbine5K/yr
  • small wind turbine4K/yr
  • wind turbine kit4K/yr
  • wind turbine for home3K/yr

Reviews and returns

What reviews say buyers love and hate about Wind Turbine

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability17%−0.12

It breaks apart quite easily too

Fairly delicate so dont survive that long when kids are using them

However, my one did fail after a couple of weeks,

Functionality-Overall14%−0.38

Didn't work at all

Charging14%−0.38

This item barely produces 2V not enough to charge a 12v battery

Mounting5%+0.27

I wish there where some options for the bas plate that is used for mounting

Quality-Overall5%−0.01

Not the best

Love

Strength11%+0.88

Works well, sturdy

Instructions/User Manual/Troubleshooting11%+0.88

instructions clear and easy to follow

Ease Of Use11%+0.88

But a handyman with sort it out no Problem

Value For Money9%+0.04

cheap enough to replace

reasonable cost

Quality-Overall7%−0.01

the build quality is excellent

Good quality, reasonable cost

This is a well built and quality item and does its job well

Return

1.1% Return rate 24% Fixable by listing

Functionality-Overall26%▁▁▁▇██

Didn't work at all

Defective Material/Parts13%▁█▁▂▂▃
Size-Overall11%▁▁█▁▁▃
Material Quality8%▁▁▁█▁▁
Quality-Overall5%▁▁▁▁█▁

Not the best

FAQ

Common Wind Turbine questions

Answered from the same tracked data.