Wheelie Bin
MaybeReturns run at only 0.0% of orders. But buyers convert on only 2.5% of searches, so Wheelie Bin is a Maybe.
- Flapen Score
- 53 / 100Top 31% of 740 Business, Industry & Science niches · +4 vs the category median of 4953
- Market size
- £224K/yr207K searches / yr
- 90-day growth
- +12.5%search demand this quarter
- Competition
- 63%top-5 click share · 10 brands · 12 sellers
Flapen Score
Wheelie Bin against its category
The dotted line is the Business, Industry & Science average. Past it, Wheelie Bin is stronger. Inside it, weaker.
Market
The Wheelie Bin market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wheelie Bin 207K times last year and spent an estimated £224K. The top 5 brands take 82% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £224K a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- +12.5%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £224Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- wheelie bin126K searches a year
02 · Price
A sale here is worth £42.92.
Listings sell for £42.92 on average, from £15.54 to £81.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £42.92 that is £11K to £21K a year per listing.
- Average price
- £42.92inside the $15 to $100 sweet spot
- Price range
- £15.54–£81.51
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £11K–£21K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 5% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #92 within Janitorial & Sanitation Supplies. It carries 216 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 5%
- Out of stock, average day
- 4.5%
- Average rank
- #92in Janitorial & Sanitation Supplies
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 216per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Wheelie Bin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
EXPRESS WHEELIE BINS - Outdoor Wheelie Bin for Household Waste Recycle Trash and Rubbish 240L Litre Small Council Size Black/Grey with Rubber Wheels
- Price
- £47.78
- Rating
- 4.6/5
- Reviews
- 528
- Age
- 2y ago

Oypla 240L Black Wheelie Bin for Household Outdoor Garden Waste
- Price
- £43.35
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 2mo ago

STORM TRADING GROUP 240 Litre Outdoor Wheelie Bin Grey/Black Standard Household Size Bin With Rubber Wheels For Trash and Rubbish
- Price
- £49.54
- Rating
- 4.7/5
- Reviews
- 532
- Age
- 4y ago

EXPRESS WHEELIE BINS - Outdoor Wheelie Bin for Recycle Trash and Rubbish 80L 240L to 360 Litre Council Sizes & Colour Options Black/Grey Blue & Green with Rubber Wheels (240 Litre Blue)
- Price
- £49.29
- Rating
- 4.6/5
- Reviews
- 528
- Age
- 2y ago

SuperGift.com Black - 240L Wheelie Bin for Household Commercial & Industrial Large Outdoor Waste Container Outdoor Rubbish Bin Large Mobile Waste Bin Easy-Roll Durable Plastic
- Price
- £46.90
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 4mo ago
Trending
90-day click momentum
BURAKH Recycling Wheelie Bin Dustbin Rubbish Waste Trash Kitchen Home Office 30L 50L | Indoor Outdoor Rubbish Waste with Wheels | Recycling Food Dustbin Outdoor Wheelie Bin Green/Red (Black 50L)
- Price
- £15.54
- Rating
- 4.5/5
- Reviews
- 66
- Age
- 10mo ago

Oypla 240L Black Wheelie Bin for Household Outdoor Garden Waste
- Price
- £43.35
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 2mo ago

Curvaso Wheelie Bin 120L Large Outdoor Waste Container | Heavy Duty Rubbish Dustbin for Household Garden Workplace Weatherproof Lid & Rubber Wheels Black
- Price
- £36.30
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 2y ago

SuperGift.com Black - 240L Wheelie Bin Large Outdoor Waste Bin with Wheels and Lid for Household Commercial and Industrial Use Durable Plastic Rubbish Container
- Price
- £47.66
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

SuperGift.com Black - 240L Wheelie Bin for Household Commercial & Industrial Large Outdoor Waste Container Outdoor Rubbish Bin Large Mobile Waste Bin Easy-Roll Durable Plastic
- Price
- £46.90
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 4mo ago
Newest
by launch date
DUAS Outdoor Wheelie Bin Trash Can Large 100L & 120L EN840 Certified Rubbish Waste Dustbin with Lid Rubber Wheels and Steel Axle Durable for Home Workplace and Commercial Use (Black 100L)
- Price
- £30.89
- Rating
- 4.2/5
- Reviews
- 122
- Age
- 2w ago

Oypla 240L Black Wheelie Bin for Household Outdoor Garden Waste
- Price
- £43.35
- Rating
- 4.5/5
- Reviews
- 24
- Age
- 2mo ago

SuperGift.com Black - 240L Wheelie Bin Large Outdoor Waste Bin with Wheels and Lid for Household Commercial and Industrial Use Durable Plastic Rubbish Container
- Price
- £47.66
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

SuperGift.com Black - 240L Wheelie Bin for Household Commercial & Industrial Large Outdoor Waste Container Outdoor Rubbish Bin Large Mobile Waste Bin Easy-Roll Durable Plastic
- Price
- £46.90
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 4mo ago

BURAKH Recycling Wheelie Bin Dustbin Rubbish Waste Trash Kitchen Home Office 30L 50L | Indoor Outdoor Rubbish Waste with Wheels | Recycling Food Dustbin Outdoor Wheelie Bin Green/Red (Black 50L)
- Price
- £15.54
- Rating
- 4.5/5
- Reviews
- 66
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
12
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
13%
- EXPRESS WHEELIE BINS37%
- STORM TRADING GROUP18%
- Oypla16%
- SuperGift.com6%
- BURAKH5%
- Curvaso5%
- Open — no brand owns it (4 brands, 13%)
Demand
Wheelie Bin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Wheelie Bin search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wheelie bin126K/yr
- black wheelie bin19K/yr
- 240l wheelie bins10K/yr
- wheelie bins15K/yr
- small wheelie bin11K/yr
- 120l wheelie bins3K/yr
- large wheelie bin4K/yr
- wheely bin4K/yr
- 240 litre wheelie bin5K/yr
- 240l wheelie bin8K/yr
Reviews and returns
What reviews say buyers love and hate about Wheelie Bin
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
lid does not fit properly
Big
Its also smaller than I thought it would be
Item is a bit flimsy
No as sturdy as I expected
Weak hinge
Poor quality
Absolutely poor quality
.false advertised
Description is false - bin is not compliant
The description on this item is false - the bin is not compliant
Not easy to assemble
self assembly is required
Love
Solid quality for the price
Great wheelie bin
Excellent product
Way better than expected
Does the job
As described
Good size
the lid fits properly without any problems
Good and very big
Good value
Great Deal
Great value for money
Really useful
And whilst it is fairly easy to do
it was so easy
Return
0.0% Return rate 80% Fixable by listing
lid does not fit properly
Big
Its also smaller than I thought it would be
I didnt see due to colour
Item is a bit flimsy
No as sturdy as I expected
Weak hinge
.false advertised
Description is false - bin is not compliant
The description on this item is false - the bin is not compliant
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wheelie Bin questions
Answered from the same tracked data.









