Skip to content

Wheelbarrows

Pass

Wheelbarrows scores 75 out of 100, a Pass. Shoppers spend $1.3M a year here, search demand grew +23.6% this quarter, and returns run at 0.0% of orders.

Flapen Score
75
75 / 100
Top 1% of 740 Business, Industry & Science niches · +26 vs the category median of 49
Market size
£1.3M/yr1.0M searches / yr
90-day growth
+23.6%search demand this quarter
Competition
36%top-5 click share · 21 brands · 32 sellers

Flapen Score

Wheelbarrows against its category

The dotted line is the Business, Industry & Science average. Past it, Wheelbarrows is stronger. Inside it, weaker.

75Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wheelbarrows market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wheelbarrows 1.0M times last year and spent an estimated £1.3M. The top 5 brands take 63% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 75 out of 100, a Pass.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+23.6%
Conversion, latest week
3.3%
Market size, estimated
£1.3Ma year
Peak month
April3.5× the quietest month
Top search term
wheelbarrow737K searches a year

02 · Price

A sale here is worth £38.29.

Listings sell for £38.29 on average, from £10.37 to £74.59. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £38.29 that is £29K to £38K a year per listing.

Average price
£38.29inside the $15 to $100 sweet spot
Price range
£10.37–£74.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
£29K–£38K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 5% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #43 within Material Handling Products. It carries 720 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
5%
Out of stock, average day
15.0%
Average rank
#43in Material Handling Products
Average rating
4.12 starsAmazon United Kingdom average 4.36 stars
Average reviews
720per listing
Listings tracked
38

04 · Newcomers

Amazon counts 7 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
58 months

Products

Top Wheelbarrows products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£40K£79K£119K£158K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 flat

Sellers

32

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

36%

Top 20: 81%

Open market

31%

  • KCT19%
  • KEPLIN14%
  • Neo11%
  • Vivo Technologies11%
  • Gardebruk9%
  • Wilcox equimed6%

Demand

Wheelbarrows search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.5×

Search terms

Top Wheelbarrows search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wheelbarrow737K/yr
  • wheel barrow103K/yr
  • wheelbarrows29K/yr
  • garden wheelbarrow21K/yr
  • plastic wheelbarrow25K/yr
  • heavy duty wheelbarrow18K/yr
  • small wheelbarrow16K/yr
  • wheelbarrows plastic13K/yr
  • wheelbarrows for sale11K/yr
  • narrow wheelbarrow9K/yr

Reviews and returns

What reviews say buyers love and hate about Wheelbarrows

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Assembly/Installation16%+0.78

Not easy to assemble

Assembly issues

Difficult to assemble

Quality-Overall12%−0.15

Cheap and bad quality

Flimsy and low quality

Average quality

Strength10%−0.03

not very robust

Not sturdy at all

Very flimsy

Instructions/User Manual/Troubleshooting5%−0.05

Instructions are terrible

the manual is useless

No instructions

Size-Overall5%−0.04

Wrong fittings supplied

Larger than expected

Small

Love

Value For Money16%+1.81

Right price

Excellent value

Excellent price

Assembly/Installation15%+0.78

Really easy to assemble

Easy assembly

Assembly is straightforward

Quality-Overall13%−0.15

The build quality is excellent

Excellent Product

Solid quality built to last

Strength13%−0.03

It is sturdy

For its sturdy build

it was a very sturdy box

Wheel Quality8%+1.03

Wheels are amazing

Good solid wheels

The wheel glides smoothly

Return

0.0% Return rate 16% Fixable by listing

Defective Material/Parts21%▆█▄▅▅▄
Assembly/Installation13%▆▄█▆▆▆

Not easy to assemble

Assembly issues

Difficult to assemble

Size-Overall12%▄▆▅▆▃█

Wrong fittings supplied

Larger than expected

Small

Quality-Overall8%▆▂▇▃▆█

Cheap and bad quality

Flimsy and low quality

Average quality

Strength6%█▅▅██▅

not very robust

Not sturdy at all

Very flimsy

FAQ

Common Wheelbarrows questions

Answered from the same tracked data.