Urinal Mats
Urinal Mats shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Urinal Mats profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Urinal Mats is a £118K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 61/100.
Urinal Mats: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -2.0% over the last 90 days and 16.2% of searches end in a purchase.
£118K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 30 products
Top Urinal Mats products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
12 Pcs Urinal Screen Scented Urinal Screen Deodorizer Mats Anti-Splash Urinal Pads Urinal Mats Urinal Screen Splash Mats Urinal Sieves Urinal Splash Guards for Public Business Facilities Bathrooms
- Price
- £7.54
- Rating
- 3.9/5
- Reviews
- 112
- Age
- 2y ago

18 Pack Urinal Screen Deodorizer Mats Long Bristle Anti-Splash & Anti-Clogging Urinal Mats Lasting Odor Freshener Urinal Cake Ideal for Bathrooms Restrooms Offic
- Price
- £24.21
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 2y ago

P-Wave Slant6 Urinal Mats Scented 10 Screens Pack Fits Most Urinals & Waterless Long Lasting 30 Days Urinal Deodoriser & Odour Neutraliser Anti-Splash Guard Slanted Bristle Mango
- Price
- £31.46
- Rating
- 4.8/5
- Reviews
- 106
- Age
- 6y ago

10 Pack Urinal Screen Deodorizer Mats Premium Long Bristle Anti-Splash & Anti-Clogging Urinal Mats Scented Lasting Odor Freshener Urinal Cake Ideal for Bathrooms Restrooms Offic
- Price
- £15.49
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 2y ago

Urinal Screen Deodorizer 20 Packs Cakes Bulk Scented Anti-Splash Urinal Mats Deodorizer Fresh Pads for Toilet Bathroom Restaurants Offices Schools Hotels
- Price
- £20.50
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 10mo ago
Trending
90-day click momentum
18 Pcs Scented Urinal Screen Mat 17cm Drain Filter for Commercial Restrooms
- Price
- £15.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Alwees Fresh Urinal Mats Scented 10 Pack - Anti-Splash Urinal Screens Odour Neutraliser & Deodoriser Pads Long Lasting Urinal Blocks Fits Most Commercial & Home Urinals - Green Apple
- Price
- £18.26
- Rating
- 4.6/5
- Reviews
- 436
- Age
- 3y ago

20 Pack Urinal Screens Deodorizer Mats Anti-Splash & Anti-Clog Long Lasting Odor Control 4 Scents: Ocean Breeze Lemon Citrus Orange Lavender Includes 10 Pairs Gloves Bathrooms & Offices
- Price
- £27.74
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago

10 Pack Urinal Screen Deodorizer Mats Premium Long Bristle Anti-Splash & Anti-Clogging Urinal Mats Scented Lasting Odor Freshener Urinal Cake Ideal for Bathrooms Restrooms Offic
- Price
- £15.49
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 2y ago

Urinal Screen Deodorizer 20 Packs Cakes Bulk Scented Anti-Splash Urinal Mats Deodorizer Fresh Pads for Toilet Bathroom Restaurants Offices Schools Hotels
- Price
- £20.50
- Rating
- 3.5/5
- Reviews
- 4
- Age
- 10mo ago
Newest
by launch date
18 Pcs Scented Urinal Screen Mat 17cm Drain Filter for Commercial Restrooms
- Price
- £15.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Eulihent 10 Pcs Urinal Screen Deodorizer Mats Anti-Splash Urinal Pads Toilet Deodorizer Urinals Splash Guards for Bathroom Office Schools Restaurants Public Restroom (Blue)
- Price
- £9.87
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 6mo ago

20 Pack Urinal Screens Deodorizer Mats Anti-Splash & Anti-Clog Long Lasting Odor Control 4 Scents: Ocean Breeze Lemon Citrus Orange Lavender Includes 10 Pairs Gloves Bathrooms & Offices
- Price
- £27.74
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 7mo ago

LOMGDOVC Urinal Screen Deodorizer Mats 22 Pack Urinal Mats Scented with Long Bristle Anti-Splash & Anti-Clog Urinal Pads Odour Freshener Blocks for Toilet Bathroom Office Restaurant School
- Price
- £18.01
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 9mo ago

BLUE BAZAAR 18 Pack Urinal Mats 16X16CM Urinal Screens Splash Mats Urinals
- Price
- £9.00
- Rating
- 2.2/5
- Reviews
- 7
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
37
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
46%
Top 20: 89%
Open market
23%
- PoemAx23%
- P - Wave16%
- HFDONGL14%
- Alwees Fresh12%
- Vutlace6%
- MILIWAN5%
Urinal Mats demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.6×
Top Urinal Mats search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- urinal mats scented15K/yr
- urinal mats14K/yr
- urinal screens4K/yr
- urinal pads3K/yr
- p wave urinal mats2K/yr
What reviews say buyers love and hate about Urinal Mats
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“Good fragrance helps overpower any ghastly smells that are submitted”
“excellent quality, super fast delivery”
“Overall they work as advertised”
“Freshness”
“Keeps the bathroom clean and smelling nice”
What buyers complain about
75% of reviews“no fragrance smell”
“cheap by twice”
“Sell good, dont last as long as hoped”
“so flush fitting on unevenly shaped urinal bottoms isn't quite as good”
Urinal Mats return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
25%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Urinal Mats questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









