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Slush Puppy

Pass

Slush Puppy scores 73 out of 100, a Pass. Shoppers spend an estimated $833K a year here, search demand grew +390.8% this quarter, and an estimated 1.8% of orders come back.

Flapen Score
73
73 / 100
Top 1% of 740 Business, Industry & Science niches · +24 vs the category median of 49
Market size
£833K/yr1.2M searches / yr
90-day growth
+390.8%search demand this quarter
Competition
40%top-5 click share · 27 brands · 68 sellers

Flapen Score

Slush Puppy against its category

The dotted line is the Business, Industry & Science average. Past it, Slush Puppy is stronger. Inside it, weaker.

73Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Slush Puppy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Slush Puppy 1.2M times last year and spent an estimated £833K. The top 5 brands take 52% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +390.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £833K a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+390.8%
Conversion, latest week
0.6%
Market size, estimated
£833Ka year
Peak month
July5.7× the quietest month
Top search term
slush machine450K searches a year

02 · Price

A sale here is worth £109.47.

Listings sell for £109.47 on average, from £6.87 to £199.08. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £109.47 that is £11K to £27K a year per listing.

Average price
£109.47above the $15 to $100 sweet spot
Price range
£6.87–£199.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£11K–£27K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #149 within Food Service Equipment & Supplies. It carries 593 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
71%
Out of stock, average day
18.4%
Average rank
#149in Food Service Equipment & Supplies
Average rating
4.00 starsAmazon United Kingdom average 4.36 stars
Average reviews
593per listing
Listings tracked
35

04 · Newcomers

15 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
15Amazon's first-year sales bar
Average brand age
33 months

Products

Top Slush Puppy products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.

£0£25K£50K£75K£100K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

68

Est. top-5 brand share

52%

Top 20: 94%

Est. top-5 click share

40%

Top 20: 84%

Open market

42%

  • Ninja14%
  • Fizz Creations13%
  • Initio10%
  • inoviva8%
  • KOMORE7%
  • Hicozy6%

Demand

Slush Puppy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.7×

Search terms

Top Slush Puppy search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • slush machine450K/yr
  • slushie maker machine228K/yr
  • slushie machine122K/yr
  • slushy machine73K/yr
  • slushie maker43K/yr
  • slush puppy machine64K/yr
  • slushy machines27K/yr
  • slushy maker54K/yr
  • slush maker30K/yr
  • slush machines35K/yr

Reviews and returns

What reviews say buyers love and hate about Slush Puppy

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Ease Of Use”
12%of negative reviews mention “Functionality-Overall”
1.8%of orders come back
“nothing doing”
A buyer, on “Functionality-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Slush Puppy questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data