Skip to content

Plywood

Maybe

Returns run at only 0.5% of orders. But demand is soft, at -5.5% this quarter, so Plywood is a Maybe.

Flapen Score
60
60 / 100
Top 10% of 740 Business, Industry & Science niches · +11 vs the category median of 49
Market size
£130K/yr297K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
40%top-5 click share · 30 brands · 38 sellers

Flapen Score

Plywood against its category

The dotted line is the Business, Industry & Science average. Past it, Plywood is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plywood market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Plywood 297K times last year and spent an estimated £130K. The top 5 brands take 52% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.

Searches, last 12 months
297K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
1.8%
Market size, estimated
£130Ka year
Peak month
November1.3× the quietest month
Top search term
plywood sheets83K searches a year

02 · Price

A sale here is worth £25.06.

Listings sell for £25.06 on average, from £4.97 to £116.37. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £25.06 that is £0 to £3K a year per listing.

Average price
£25.06inside the $15 to $100 sweet spot
Price range
£4.97–£116.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #84 within Raw Materials. It carries 107 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
48%
Out of stock, average day
17.2%
Average rank
#84in Raw Materials
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
107per listing
Listings tracked
42

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Plywood products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

30 falling

Sellers

38

Top-5 brand share

52%

Top 20: 87%

Top-5 click share

40%

Top 20: 82%

Open market

42%

  • Vesey Gallery13%
  • Generic13%
  • Angoily11%
  • ddckj8%
  • --7%
  • Alison Kingsgate7%

Demand

Plywood search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Plywood search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plywood sheets83K/yr
  • plywood71K/yr
  • plywood sheets 6ft x 4ft19K/yr
  • plywood sheets 8ft x 4ft22K/yr
  • plywood sheets 3ft x 2ft11K/yr
  • plywood cut to size10K/yr
  • 3mm plywood sheets13K/yr
  • wood sheet9K/yr
  • basswood sheets8K/yr
  • plywood board3K/yr

Reviews and returns

What reviews say buyers love and hate about Plywood

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall32%−0.17

Disappointing Quality — Not Cricut Friendly

The quality is not good

Very variable quality

Thickness14%−0.07

if you need 2mm for a job dont get this its so thin

MD Carpentry: Where thickness is an issue

Size-Overall11%−0.01

I saw this product which I had to cut down to size

Cuts well HOWEVER these are not A3 size as stated

Ease Of Cleaning10%−0.06

the surface has a lot of crack an was not clean it was covered with filler on the top

Doesn't cut very clean

Value For Money7%+2.63

Lot of money for 2 bit of ply

Love

Quality-Overall37%−0.17

Good quality board used for backing a painting

Excellent quality boards for putting shelves in a cupboard

Good Quality

Value For Money21%+2.63

Great value

Good value

Worth buying

Advertised Vs Actual Product11%+0.78

Exactly as advertised-great

Exactly what I needed

is exactly as described

Size-Overall4%−0.01

just the right size

Good mix of sizes

Size is good to

Compatibility-Overall3%+0.36

This is the best so far for useing with xtool m1

work great with my Xtool S1 laser engraver

Return

0.5% Return rate 56% Fixable by listing

Size-Overall39%█▆▆▆▆▇

I saw this product which I had to cut down to size

Cuts well HOWEVER these are not A3 size as stated

Thin13%▁▄█▃▃▃
Advertised Vs Actual Product9%▁▃█▂▄▄

Rating reflects the incorrect description

Defective Material/Parts5%▁▆▇█▁▁
Quality-Overall5%▁▆▁██▁

Disappointing Quality — Not Cricut Friendly

The quality is not good

Very variable quality

FAQ

Common Plywood questions

Answered from the same tracked data.