Is urinal blocks profitable to sell on Amazon United Kingdom?

The niche generates £100K/yr across 11 tracked products. 90-day search growth is +8.9%. Flapen's verdict: Worth a look (54/100).

How competitive is the urinal blocks niche?

9 brands and 33 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in urinal blocks?

Top complaints mined from reviews: Durability, Adhesion/Stickiness. The return rate is 0.1%.

When does demand for urinal blocks peak?

Demand peaks in Jul; the busiest month runs 2.0× the quietest.

What does it cost to enter the urinal blocks niche?

Listings span £16.17–£27.66; the average listing price is £20.85 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.

urinal blocks

Worth a look

Shows low returns (0.1%), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible15.4%

search→purchase rate — share of searches ending in a sale

Review moat

Incredible93.18

avg incumbent reviews — the moat a new listing must climb

Price range

Incredible£16.17–£27.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£20.85

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.9%

90-day search growth — must beat 0% to launch

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad£100K

£100K/yr · 31K searches

Competition

Bad81%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, urinal blocks is a £100K/yr Amazon United Kingdom market (31K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jul. Verdict: Worth a look — 54/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

urinal blocks market data

Units sold / yr: 5K–6K; avg 250–500/product
Revenue / yr: £104K–£125K; units × avg price
Conversion rate: 15.4%
Avg BSR: #396
Page quality: 0%
Prime: 45%
Sponsored: 36%
Out of stock: 0.6%
Avg brand age: 52 months
Avg seller age: 185 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Jeyes52%
JANTEX16%
Domestos9%
PoemAx6%
North Star Supplies4%
Diversey4%
Open — no brand owns it (3 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.9% search growth over the last 90 days.

Peak months: Jul · busiest ÷ quietest = 2.0×

Open Trend

Top urinal blocks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Jeyes JY34117 Sanilav Urinal Channel Blocks Citrus 3 kg

Jeyes£17.254.4★495 rev

Jantex Urinal Blocks 3kg Pack Quantity:Approx.150 Blocks Yellow Citrus Scented Deodorising Removes Unpleasant Odours Cleans and Maintains Pipework Urinal Cakes Water Soluble | CF985-Packaging may vary

JANTEX£17.754.3★127 rev

Jeyes 044103NB Sanilav Urinal Channel Blocks Ocean Fresh 3 kg (Pack of 150)

Jeyes£17.614.2★90 rev

Domestos Professional 150 Urinal Blocks 1 x 3kg

Domestos£27.664.4★16 rev

Eco & Biological TOSS URINAL BLOCKS (150) 3 Kg non-pDCB Bio Productions (Blue)

North Star Supplies£18.395.0★3 rev

Newest

by launch date

Airsenz Urinal Blocks 3KG - Fresh Citrus Fragrance - Eliminates Odours and Prevents Blockages- Slow Dissolving - Suitable for Urinal or Trough Use (Yellow)

AIRSENZ£25.678 rev

1y ago

Eco & Biological TOSS URINAL BLOCKS (150) 3 Kg non-pDCB Bio Productions (Blue)

North Star Supplies£18.393 rev

2y ago

18 Pack Urinal Screen Deodorizer Mats Long Bristle Anti-Splash & Anti-Clogging Urinal Mats Lasting Odor Freshener Urinal Cake Ideal for Bathrooms Restrooms Offic

PoemAx£24.2168 rev

2y ago

10 Pack Urinal Screen Deodorizer Mats Long Bristle Anti-Splash Anti-Clogging Urinal Mats Scented Lasting Odor Freshener Urinal Cake Ideal for Bathrooms Restrooms Offic

PoemAx£16.1736 rev

3y ago

Pro-Washroom Cherry Urinal Blocks 3KG Non PDCB Slow Dissolving Channel Cubes 30 Day Odour Control for Commercial Washrooms

Pro Washroom£21.5584 rev

7y ago

What buyers say about urinal blocks

What buyers praise and complain about, mined from review topics.

What buyers love

Smell35%

“Nice smell”

Advertised Vs Actual Product30%

“Does the job”

Quality-Overall20%

“Excellent product”

Ease Of Use10%

“Ease of use”

Value For Money5%

“Good value and a good price, especially for prime customers”

What buyers complain about

Durability50%

“These break up”

Adhesion/Stickiness50%

“break down into sticky mess”

Top return reasons

Leak-Proof33%

Smell33%

Color33%

Common questions

Is urinal blocks profitable to sell on Amazon United Kingdom?: The niche generates £100K/yr across 11 tracked products. 90-day search growth is +8.9%. Flapen's verdict: Worth a look (54/100).
How competitive is the urinal blocks niche?: 9 brands and 33 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in urinal blocks?: Top complaints mined from reviews: Durability, Adhesion/Stickiness. The return rate is 0.1%.
When does demand for urinal blocks peak?: Demand peaks in Jul; the busiest month runs 2.0× the quietest.
What does it cost to enter the urinal blocks niche?: Listings span £16.17–£27.66; the average listing price is £20.85 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.