Is tube heater profitable to sell on Amazon United Kingdom?

The niche generates £88K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -70.7%. Flapen's verdict: Skip it (42/100).

How competitive is the tube heater niche?

9 brands and 21 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in tube heater?

Top complaints mined from reviews: Heating, Quality-Overall, Advertised Vs Actual Product. The return rate is 2.0%.

When does demand for tube heater peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 12.7× the quietest.

What does it cost to enter the tube heater niche?

Listings span £15.08–£31.74; the average listing price is £22.79 (sweet spot $15–$100). The average incumbent carries 937 reviews — the moat a new listing must climb.

tube heater

Skip it

Soft demand (-70.7% this quarter) — this niche doesn't clear our bar today.

Price range

Incredible£15.08–£31.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£22.79

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Good2.0%

return rate — above 5% kills the launch gate

Review moat

Good936.8

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad£88K

£88K/yr · 144K searches

Growth

Bad-70.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, tube heater is a £88K/yr Amazon United Kingdom market (144K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 flat

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Dimplex40%
Morris23%
HYLITE14%
Grow Gadgets9%
Elixir Gardens4%
BrightArk3%
Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -70.7% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 12.7×

Open Trend

All search terms

Top tube heater products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dimplex ECOT1FT Tubular Heater - 1 Foot Tube with Built in Thermostat - Mounting Brackets Included

Dimplex£17.994.4★1,307 rev

Dimplex ECOT2FT Tubular Heater - Foot Tube with Built In Thermostat - Mounting Brackets Included White/Grey

Dimplex£27.584.5★1,105 rev

Morris Tubular Heater 1ft 2ft 3ft 4ft Tube Heater Green house Bathroom Conservatory (1FT-60w)

Morris£18.214.1★1,378 rev

Grow Gadgets Tube Heater 1ft 2ft 3ft 4ft (60W240W) Low Energy Tubular Heater for Greenhouse Grow Tent Conservatory Garage & Bathroom (60w - 1ft)

Grow Gadgets£15.084.2★38 rev

Hylite Slimline Ecoheater Tube Heater with Thermostat White 300mm 28W

HYLITE£18.314.1★2,271 rev

Newest

by launch date

Grow Gadgets Tube Heater 1ft 2ft 3ft 4ft (60W240W) Low Energy Tubular Heater for Greenhouse Grow Tent Conservatory Garage & Bathroom (60w - 1ft)

Grow Gadgets£15.0838 rev

9mo ago

BrightArk 1FT Tubular Heater with Thermostat 60W Wardrobe for Greenhouse Shed Airing Cupboard AC220-240V - Mounting Brackets Included

BrightArk£20.4769 rev

1y ago

Morris Tubular Heater 1ft 2ft 3ft 4ft Tube Heater Green house Bathroom Conservatory (1FT-60w)

Morris£18.211,378 rev

5y ago

Morris Tubular Heater 1ft 2ft 3ft 4ft Tube Heater With Built In Thermostat Green house Bathroom Conservatory (1FT (55w))

Morris£23.27131 rev

5y ago

Morris Tubular Heater 1ft 2ft 3ft 4ft Tube Heater With Built In Thermostat Green house Bathroom Conservatory (3FT (135w))

Morris£31.08131 rev

5y ago

What buyers say about tube heater

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money15%

“Great value low cost running”

Quality-Overall15%

“Excellent Product”

Heating14%

“Nice little heater”

Advertised Vs Actual Product10%

“it does the job”

Efficiency9%

“It works really well”

Ease Of Use8%

“Easy to use”

Size-Overall5%

“Simple to fit”

Assembly/Installation4%

“Easy to install”

Compactness3%

“Nice compact little heater, for price”

Instructions/User Manual/Troubleshooting2%

“It was straight forward after reading the instructions”

What buyers complain about

Heating24%

“Cheap heating for small spaces fit and forget”

Quality-Overall19%

“Quality of the brackets could have be better”

Advertised Vs Actual Product13%

“Totally misleading”

Durability8%

“Broken after less than 2 months”

Temperature Control5%

“Very little effect on cold utility room despite being on constantly”

Design-Overall3%

“Not fit for intented purpose”

Strength3%

“Not powerful enough they accepted it back thankyou”

Size-Overall3%

“far too loose”

Measurement/Reading Accuracy3%

“It does not have any markings or display, so I used a thermometer in the room to try and set a level by trial and error, to 12 degrees as it happens”

Material Quality2%

“cheap plastic”

Top return reasons

Size-Overall31%

Heating26%

Functionality-Overall15%

Strength5%

Advertised Vs Actual Product3%

Temperature Control2%

Durability2%

Compatibility-Overall2%

Defective Material/Parts2%

Product Condition1%

Common questions

Is tube heater profitable to sell on Amazon United Kingdom?: The niche generates £88K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -70.7%. Flapen's verdict: Skip it (42/100).
How competitive is the tube heater niche?: 9 brands and 21 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in tube heater?: Top complaints mined from reviews: Heating, Quality-Overall, Advertised Vs Actual Product. The return rate is 2.0%.
When does demand for tube heater peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 12.7× the quietest.
What does it cost to enter the tube heater niche?: Listings span £15.08–£31.74; the average listing price is £22.79 (sweet spot $15–$100). The average incumbent carries 937 reviews — the moat a new listing must climb.

tube heater

tube heater market data

Competition & brand share

Demand & seasonality

Top tube heater search terms