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Toilet Roll Dispenser

Maybe

An estimated 0.7% of orders come back. But shoppers spend an estimated $19K a year here, so Toilet Roll Dispenser is a Maybe.

Flapen Score
52
52 / 100
Top 35% of 740 Business, Industry & Science niches · +3 vs the category median of 49
Market size
£19K/yr29K searches / yr
90-day growth
-9.8%search demand this quarter
Competition
56%top-5 click share · 15 brands · 71 sellers

Flapen Score

Toilet Roll Dispenser against its category

The dotted line is the Business, Industry & Science average. Past it, Toilet Roll Dispenser is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toilet Roll Dispenser market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Toilet Roll Dispenser 29K times last year and spent an estimated £19K. The top 5 brands take 64% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-9.8%
Conversion, latest week
3.5%
Market size, estimated
£19Ka year
Peak month
February1.3× the quietest month
Top search term
toilet roll dispenser17K searches a year

02 · Price

A sale here is worth £18.58.

Listings sell for £18.58 on average, from £10.46 to £31.50. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £18.58 that is £0 to £2K a year per listing.

Average price
£18.58inside the $15 to $100 sweet spot
Price range
£10.46–£31.50
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #123 within Janitorial & Sanitation Supplies. It carries 186 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
85%
Out of stock, average day
4.0%
Average rank
#123in Janitorial & Sanitation Supplies
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
186per listing
Listings tracked
27

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Toilet Roll Dispenser products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

£0£941£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

71

Est. top-5 brand share

64%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 95%

Open market

27%

  • Yosoo Health Gear16%
  • Jofel15%
  • Tissting13%
  • 2WORK10%
  • Colist10%
  • NICEME9%

Demand

Toilet Roll Dispenser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Toilet Roll Dispenser search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • toilet roll dispenser17K/yr
  • mini jumbo toilet roll dispenser5K/yr
  • commercial toilet roll holder4K/yr
  • toilet paper dispenser4K/yr

Reviews and returns

What reviews say buyers love and hate about Toilet Roll Dispenser

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Size-Overall”
0.7%of orders come back
“jumbo roll does not fit in this as it says very disappointed”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Toilet Roll Dispenser questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data