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Thermostat Plug

soft demand (-58.2% this quarter) — Thermostat Plug doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 9Growth 0Conversion 82Competition 34Returns 51Price range 67Avg price 78Brand share 53Review moat 86Quality gap 81
This niche Category average

Is Thermostat Plug profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Thermostat Plug is a £34K/yr Amazon United Kingdom market (24K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 44/100.

Thermostat Plug: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -58.2% over the last 90 days and 8.6% of searches end in a purchase.

£34K

revenue / yr

Units sold / yr2K
Search volume / yr-58.2%24K
Conversion rate8.6%
Avg price£16.28

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers14 · 20
Top-5 product click share65%
Open market27%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement79%
New entrants (1y)2· 1 succeeded
Avg rating4.2★
Avg reviews282

Top Thermostat Plug products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£7K£10K£14K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 rising

Sellers

20

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

19%

  • KETOTEK29%
  • Nerissa14%
  • LOWENERGIE13%
  • Gobesty9%
  • Inkbird9%
  • PBMLGO8%

Thermostat Plug demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume24KCVR8.6%Products19Brands14Top 5 Brands73%OOS Rate21.7%Rating4.2★Reviews282Avg BSR#287
2K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.8×

Top Thermostat Plug search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • thermostat plug14K/yr
  • plug in thermostat6K/yr
  • thermostat plug socket uk4K/yr

What reviews say buyers love and hate about Thermostat Plug

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall25%

Decent quality too

Temperature Control11%

working well controlling a cooling fan

Efficiency10%

Works great and gives me peace of mind

Ease Of Use9%

Ease of use

Value For Money8%

good value

What buyers complain about

75% of reviews
Instructions/User Manual/Troubleshooting17%

Not a precise way of doing it

Functionality-Overall15%

didnt work

Measurement/Reading Accuracy8%

that was only reading 23 which is way off what the temperature was saying on the digital device

Assembly/Installation7%

Really complicated to set

Durability6%

Item failed after about 4weeks

Thermostat Plug return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
19%
2Heating
12%
3Compatibility-Overall
9%
4Measurement/Reading Accuracy
8%
5Temperature Control
8%

Common Thermostat Plug questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Thermostat Plug 44/100 on Amazon United Kingdom — Skip it. The niche generates £34K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -58.2% over the last 90 days.
Search demand for Thermostat Plug on Amazon United Kingdom peaks in Jan–Oct–Nov–Dec, where the busiest month runs 9.8× the quietest.