Tape
Tape shows low returns (0.1%), but prices mostly outside the sweet spot ($0.83–$13.88) keeps it on the watch list.
Flapen Score
Is Tape profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Tape is a £497K/yr Amazon United Kingdom market (735K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.
Tape: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -4.4% over the last 90 days and 14.8% of searches end in a purchase.
£497K
revenue / yr
Who owns the niche?
The top 5 brands hold 73% of demand, so 27% of the market is open.
27%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 25 products
Top Tape products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Stick Well 3 Rolls Clear Parcel Tape 48mm X 66m Strong Heavy Duty & Low Noise Packing Tape for Packing Boxes Moving Boxes and Secure Packaging
- Price
- £2.88
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 2y ago

Sellotape Original Golden Multi-Purpose Clear Tape for Household Objects Clear Packing Tape for Sticking Envelopes or Cards Easy to Use Packaging Tape 24mmx50m
- Price
- £1.15
- Rating
- 4.8/5
- Reviews
- 2,915
- Age
- 3y ago

Merrimen Strong Heavy Duty Roll Pack Brown Packaging Tape Secure Sticky Sealing Tape for Parcel Boxes Moving Boxes Large Postal Bags for Long Term Storage (48MM x 66M) (3 rolls Brown)
- Price
- £3.14
- Rating
- 4.5/5
- Reviews
- 13,242
- Age
- 4y ago

6 Pack - Cellotape Rolls Strong Clear Packing Tape Extra Long | Packaging Sellotape Transparent Stationary Gift Wrap Tape Refill 24mm x 40m
- Price
- £4.15
- Rating
- 4.6/5
- Reviews
- 5,403
- Age
- 4y ago

MERRIMEN Strong Heavy Duty Roll Pack Clear Packaging Tape Secure Sticky Sealing Tape for Parcel Boxes Moving Boxes Large Postal Bags for Long-term Storage (48MM x 66M) (6 rolls Clear)
- Price
- £5.02
- Rating
- 4.5/5
- Reviews
- 13,242
- Age
- 5y ago
Trending
90-day click momentum
Packatape Cellotape Extra Long Easy Tear Transparent Tape Single Roll at 24mm x 66m Ideal for Gift Wrap Christmas Birthday Home Office or School - Clear Stationery Tape
- Price
- £0.83
- Rating
- 4.6/5
- Reviews
- 620
- Age
- 3y ago

Stick Well 3 Rolls Clear Parcel Tape 48mm X 66m Strong Heavy Duty & Low Noise Packing Tape for Packing Boxes Moving Boxes and Secure Packaging
- Price
- £2.88
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 2y ago

Packatape 6 Rolls General Purpose Packing Parcel Tape - Clear Transparent 48mm x 66m Packaging Tape
- Price
- £5.10
- Rating
- 4.6/5
- Reviews
- 59,129
- Age
- 10y ago

ARVO Brown Packing Tape 3 Rolls with Low Noise (48mm x 60m) - Durable Parcel Tape for Packing Boxes Secure Packaging for Moving House
- Price
- £3.25
- Rating
- 4.5/5
- Reviews
- 10,103
- Age
- 3y ago

Packatape - 6 Rolls Per Pack 48MM x 66M Brown Packaging Tape for Parcels and Boxes. This 6 rolls pack of Heavy Duty Brown Packing Tape Provides a Strong Secure and Sticky Seal for your Boxes
- Price
- £5.10
- Rating
- 4.6/5
- Reviews
- 59,129
- Age
- 10y ago
Newest
by launch date
Double Dragon Cellotape Clear Packaging Tape 24mm wide 40m long (6 Rolls) | Strong Sellotape Parcel Packaging Tape | Secure Sticky Sealing Tape for Parcel Boxes Moving Boxes Large Postal Bags etc
- Price
- £3.62
- Rating
- 4.4/5
- Reviews
- 251
- Age
- 1y ago

GRIFEMA GA4003-1 Heavy Duty Parcel Tape Clear Low Noise Strong Adhesive 5cm x 66m Industrial Packing Tape for Boxes & Moving House
- Price
- £2.48
- Rating
- 4.0/5
- Reviews
- 2,095
- Age
- 1y ago

GRIFEMA GA4001-1 Double Sided Tape Heavy Duty Removable Reusable Multipurpose Tape for Carpet Mats/Photos Frames/Craft Wall Mounting (3m*2cm*1mm)
- Price
- £2.49
- Rating
- 4.3/5
- Reviews
- 8,126
- Age
- 2y ago

Stick Well 3 Rolls Clear Parcel Tape 48mm X 66m Strong Heavy Duty & Low Noise Packing Tape for Packing Boxes Moving Boxes and Secure Packaging
- Price
- £2.88
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 2y ago

Sellotape Original Golden Multi-Purpose Clear Tape for Household Objects Clear Packing Tape for Sticking Envelopes or Cards Easy to Use Packaging Tape 24mmx50m
- Price
- £1.15
- Rating
- 4.8/5
- Reviews
- 2,915
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 flat
Sellers
94
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
51%
Top 20: 95%
Open market
20%
- Stick Well21%
- Packatape17%
- Merrimen16%
- Sellotape11%
- GRIFEMA8%
- Homebay7%
Tape demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Top Tape search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tape469K/yr
- clear tape73K/yr
- sticky tape56K/yr
- adhesive tape30K/yr
- tapes15K/yr
- transparent tape13K/yr
- wide tape8K/yr
- sticky tape rolls10K/yr
- wrapping tape15K/yr
- clear tape for packing9K/yr
What reviews say buyers love and hate about Tape
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“sticks very well”
“Excellent value for money”
“Easy to use quality item”
“As advertised”
“Good and strong”
What buyers complain about
84% of reviews“Not very adhesive”
“As usual no quality control what so ever from Amazon”
“too thick”
“Difficult to use”
“Not strong”
Tape return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
32%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Tape questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









