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Surgical Spirit

Fail

Prices span $4.23–$16.57, mostly outside the sweet spot, so Surgical Spirit is a Fail.

Flapen Score
45
45 / 100
Ranks 482 of 740 Business, Industry & Science niches · −4 vs the category median of 49
Market size
£186K/yr209K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
68%top-5 click share · 16 brands · 63 sellers

Flapen Score

Surgical Spirit against its category

The dotted line is the Business, Industry & Science average. Past it, Surgical Spirit is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Surgical Spirit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Surgical Spirit 209K times last year and spent an estimated £186K. The top 5 brands take 68% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

10.7% of searches ended in a purchase last week.

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £186K a year.

Searches, last 12 months
209K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
10.7%
Market size, estimated
£186Ka year
Peak month
July1.9× the quietest month
Top search term
surgical spirit178K searches a year

02 · Price

A sale here is worth £8.36.

Listings sell for £8.36 on average, from £4.23 to £16.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At £8.36 that is £8K to £10K a year per listing.

Average price
£8.36under the $15 to $100 sweet spot
Price range
£4.23–£16.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
£8K–£10K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #125 within Janitorial & Sanitation Supplies. It carries 1,989 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
38%
Out of stock, average day
7.3%
Average rank
#125in Janitorial & Sanitation Supplies
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,989per listing
Listings tracked
16

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Surgical Spirit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£19K£37K£56K£75K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

63

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

27%

  • Palm Safe25%
  • PIPROX17%
  • Fylde Clinic10%
  • Generic8%
  • Strictly Professional7%
  • prontolind6%

Demand

Surgical Spirit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Search terms

Top Surgical Spirit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • surgical spirit178K/yr
  • surgical spirit for skin13K/yr
  • care surgical spirit6K/yr
  • surgical spirit for cleaning10K/yr
  • surgical spirits3K/yr

Reviews and returns

What reviews say buyers love and hate about Surgical Spirit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Allergies28%+0.87

I had an irritation bump on my daith piercing that has been there for the last 3 months

can irritate eyes or skin

my piercing got infected

Quality-Overall8%+0.59

based now on my own experience I feel most of these negative reviews are justified

Look elsewhere exceptionally poor quality

Will not use the item as unsure if its quality

Size-Overall8%+0.49

My daughter has had a bump on her helix peircing that kept getting bigger and bigger

The bottle size might seem small

Smell8%−0.07

the smell soon dies away

one bottle smelled like tap water

Smells like water

Advertised Vs Actual Product4%+0.36

Actually says Not for Human use on the Bottle

Love

Quality-Overall23%+0.59

Excellent product

its been a reliable

Good quality

Advertised Vs Actual Product17%+0.36

doing the job as expected

I got what I ordered

As expected

Value For Money14%+0.86

Good price

Value for money

Great value for money

Ease Of Cleaning9%+1.02

Great for cleaning hard to remove dirt and sticky stuff

Great stuff for cleaning

Perfect for any cleaner

Efficiency8%

Works very well

Overall I think it is an effective product

Effectively

Return

0.2% Return rate 20% Fixable by listing

Functionality-Overall20%▅█▆▆▅▇

Didnt work for me

Leak-Proof15%▄▂█▄▆▅

Could do with some sort of control or stopper as for quite a strong chemical, its quite difficult to pour and often spills

Advertised Vs Actual Product10%▇▃▁▆█▇

Actually says Not for Human use on the Bottle

Ingredients-Overall6%█▄▆▇▁▁
Smell5%█▆▁▃▆▁

the smell soon dies away

one bottle smelled like tap water

Smells like water

FAQ

Common Surgical Spirit questions

Answered from the same tracked data.