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Spot Plasters

Maybe

Returns run at only 0.1% of orders. But prices span $1.68–$6.93, mostly outside the sweet spot, so Spot Plasters is a Maybe.

Flapen Score
52
52 / 100
Top 35% of 740 Business, Industry & Science niches · +3 vs the category median of 49
Market size
£72K/yr140K searches / yr
90-day growth
+20.7%search demand this quarter
Competition
65%top-5 click share · 12 brands · 39 sellers

Flapen Score

Spot Plasters against its category

The dotted line is the Business, Industry & Science average. Past it, Spot Plasters is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spot Plasters market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spot Plasters 140K times last year and spent an estimated £72K. The top 5 brands take 80% of clicks. Demand peaks in May. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

14.6% of searches ended in a purchase last week.

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.

Searches, last 12 months
140K
Growth, 90 days vs prior 90
+20.7%
Conversion, latest week
14.6%
Market size, estimated
£72Ka year
Peak month
May2.0× the quietest month
Top search term
small round plasters24K searches a year

02 · Price

A sale here is worth £3.53.

Listings sell for £3.53 on average, from £1.68 to £6.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £3.53 that is £4K to £5K a year per listing.

Average price
£3.53under the $15 to $100 sweet spot
Price range
£1.68–£6.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
£4K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #182 within Professional Medical Supplies. It carries 959 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
88%
Out of stock, average day
4.6%
Average rank
#182in Professional Medical Supplies
Average rating
4.08 starsAmazon United Kingdom average 4.36 stars
Average reviews
959per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Spot Plasters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£22K£29K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 rising

Sellers

39

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

15%

  • JFA Medical25%
  • Reliance Medical20%
  • Cutiderm16%
  • Arian Medical10%
  • SOL10%
  • Elastoplast5%
  • Open — no brand owns it (6 brands, 15%)

Demand

Spot Plasters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.0×

Search terms

Top Spot Plasters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small round plasters24K/yr
  • round plasters26K/yr
  • spot plasters24K/yr
  • small plasters17K/yr
  • mole plasters for sunbed11K/yr
  • circle plasters7K/yr
  • spot plasters round6K/yr
  • small round plasters skin colour5K/yr
  • small circle plasters4K/yr
  • fabric spot plasters4K/yr

Reviews and returns

What reviews say buyers love and hate about Spot Plasters

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness50%−0.52

Hardly any adhesion

Does not stick

Really poor adhesive

Quality-Overall6%+1.39

Poor quality and come away easily

Poor quality

Absolute garbage

Value For Money5%+0.91

expensive

Waste of money

Expensive

Durability5%−0.01

after a while peel off

Fall off too quickly

Falls off after a few minutes

Water Resistance4%−0.01

It would come off immediately after a very tiny contact with water

Can't be breathable AND waterproof

They aren't waterproof

Love

Quality-Overall19%+1.39

Nice variety

Very well made

Excellent product

Adhesion/Stickiness18%−0.52

Good adhesion

sticks great

Sticks well

Value For Money14%+0.91

Affordable

Good price

Good value for money

Advertised Vs Actual Product8%+0.69

As advertised

True to the description

As described

Size-Overall7%+0.27

Perfect size

Various sizes which helps

Great sized pack with varying sizes

Return

0.1% Return rate 24% Fixable by listing

Adhesion/Stickiness45%▅▄█▂▅▄

Hardly any adhesion

Does not stick

Really poor adhesive

Size-Overall22%▁▅▁▁▅█

To small

Tiny plaster

The only thing I would say is that they could do with being a bit bigger for using on the back of your neck

Material Quality10%▅█▁▁▃▂
Durability8%▄▁▂█▂▁

after a while peel off

Fall off too quickly

Falls off after a few minutes

Skin Health3%▁█▁▁█▁

FAQ

Common Spot Plasters questions

Answered from the same tracked data.