Spirit Box
FailBuyers convert on only 1.0% of searches, so Spirit Box is a Fail.
- Flapen Score
- 47 / 100Ranks 422 of 740 Business, Industry & Science niches · −2 vs the category median of 4947
- Market size
- £71K/yr166K searches / yr
- 90-day growth
- -0.6%search demand this quarter
- Competition
- 64%top-5 click share · 14 brands · 56 sellers
Flapen Score
Spirit Box against its category
The dotted line is the Business, Industry & Science average. Past it, Spirit Box is stronger. Inside it, weaker.
Market
The Spirit Box market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Spirit Box 166K times last year and spent an estimated £71K. The top 5 brands take 80% of clicks. Demand peaks in Oct–Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.
- Searches, last 12 months
- 166K
- Growth, 90 days vs prior 90
- -0.6%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £71Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- spirit box126K searches a year
02 · Price
A sale here is worth £42.48.
Listings sell for £42.48 on average, from £6.73 to £110.72. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £42.48 that is £0 to £4K a year per listing.
- Average price
- £42.48inside the $15 to $100 sweet spot
- Price range
- £6.73–£110.72
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 33.7% of listings are out of stock. The average listing ranks #171 within Test & Measurement. It carries 168 reviews at 4.01 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 53%
- Out of stock, average day
- 33.7%
- Average rank
- #171in Test & Measurement
- Average rating
- 4.01 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 168per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Spirit Box products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Spirit Box for Ghost Hunting
- Price
- £67.92
- Rating
- 4.2/5
- Reviews
- 630
- Age
- 3y ago

Spirit Box SB7T Rev 6 - Newest 2023 Version + Ghost Augustine Flashlight Screwdriver Kit
- Price
- £93.73
- Rating
- 4.2/5
- Reviews
- 64
- Age
- 4y ago

BODYA 8GB Ghost Hunting EVP Voice Recorder Paranormal Equipment Spirit Digital Voice Box With Earphone and Microphone
- Price
- £17.28
- Rating
- 3.6/5
- Reviews
- 48
- Age
- 1y ago

Shinekoo Ghost Hunting EVP Digital Voice Recorder 8GB Paranormal Equipment Spirit Digital Voice Box Rechargeable Portable Voice Recorder Noise Reduction
- Price
- £15.78
- Rating
- 4.1/5
- Reviews
- 102
- Age
- 1y ago

HexBox Spirit Box Ghost Hunting Equipment ITC Communication Device with AM/FM Sweep Word Bank with Micro SD Bluetooth Reverb & Rechargeable Battery for Paranormal Research
- Price
- £60.43
- Rating
- 3.5/5
- Reviews
- 20
- Age
- 10mo ago
Trending
90-day click momentum
For Paranormal Investigation Kit 4/6 Piece Set With LED Spirits Balls AM/FM Radio Loudspeaker & Flashlight Portable Hunting-Equipment For-Indoor/Outdoor(6PC)
- Price
- £19.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Tuidzljd Portable Radio 3 Pcs Equipment Kit Box with 2 LED Light Up Cat Balls Paranormal for Home Outdoor
- Price
- £12.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4w ago

Ghost Hunting EVP Recorder 8GB Paranormal Equipment Spirit Digital Voice Box Digital Voice Recorder Mini USB Recording with Screen WAV MP3 Player 1536 Kbps
- Price
- £16.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

Nemesis Now Spirit Board Embossed Purse Ouija Wallet Black 18.5cm 11cm
- Price
- £17.65
- Rating
- 4.4/5
- Reviews
- 419
- Age
- 5y ago

Ghostly Music Box for Ghost Hunting Equipment Motion Detector PIR Proximity Paranormal
- Price
- £37.24
- Rating
- 3.9/5
- Reviews
- 18
- Age
- 5y ago
Newest
by launch date
Tuidzljd Portable Radio 3 Pcs Equipment Kit Box with 2 LED Light Up Cat Balls Paranormal for Home Outdoor
- Price
- £12.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4w ago

For Paranormal Investigation Kit 4/6 Piece Set With LED Spirits Balls AM/FM Radio Loudspeaker & Flashlight Portable Hunting-Equipment For-Indoor/Outdoor(6PC)
- Price
- £19.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Pqahffowr 4Pcs Spirit Box Equipment Kit with2 LED Cat Ball 1 Spirit Box Speaker Paranormal Equipment Kit Office Outdoor
- Price
- £17.29
- Rating
- 3.5/5
- Reviews
- 15
- Age
- 3mo ago

Ghost Hunting EVP Recorder 8GB Paranormal Equipment Spirit Digital Voice Box Digital Voice Recorder Mini USB Recording with Screen WAV MP3 Player 1536 Kbps
- Price
- £16.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

HexBox Spirit Box Ghost Hunting Equipment ITC Communication Device with AM/FM Sweep Word Bank with Micro SD Bluetooth Reverb & Rechargeable Battery for Paranormal Research
- Price
- £60.43
- Rating
- 3.5/5
- Reviews
- 20
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
56
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
15%
- PARANORMIC24%
- SpiritShack23%
- Spirit Box13%
- BODYA12%
- Shinekoo8%
- Nemesis Now5%
- Open — no brand owns it (8 brands, 15%)
Demand
Spirit Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 1.8×
Search terms
Top Spirit Box search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- spirit box126K/yr
- spirit box ghost hunting equipment uk11K/yr
- ghost box9K/yr
- alice box5K/yr
- alice box ghost hunting5K/yr
- spirit box ghost hunting6K/yr
- estes method ghost equipment4K/yr
Reviews and returns
What reviews say buyers love and hate about Spirit Box
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Doesn't do wjat it says
False advertising completely
Falsely advertised and described
Poor noise removal too
Hit and miss just a load of white noise
Sound a bit loud especially the static
Doesn't work
Terrible would not switch off
It just didn't work
Only charging cable, no ear phones, plug in mic, no telephone adapter or telephone adapter like was advertised
there was no charging cable
Doesnt seem to work with an external microphone despite saying it should
And it is not voice activated either like stated
Love
Great piece of kit
An outstanding product
the quality is good
Good sound
Crisps and clear sound
I couldnt believe how the sound was
Worth the price
Good value for money
Very good product at a fantastic price
As described
Works as intended
Works as stated
Great value for money nice size
Small size which is great
Good size though for putting in pocket
Return
2.1% Return rate 22% Fixable by listing
Doesn't work
Terrible would not switch off
It just didn't work
Small radio
AUDIO IS TERRIBLE
TERRIBLE AUDIO QUALITY - NOT WORTH BUYING
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spirit Box questions
Answered from the same tracked data.









