Sous Vide Machine
FailDemand is soft, at -22.7% this quarter, so Sous Vide Machine is a Fail.
- Flapen Score
- 41 / 100Ranks 607 of 740 Business, Industry & Science niches · −8 vs the category median of 4941
- Market size
- £222K/yr196K searches / yr
- 90-day growth
- -22.7%search demand this quarter
- Competition
- 72%top-5 click share · 9 brands · 13 sellers
Flapen Score
Sous Vide Machine against its category
The dotted line is the Business, Industry & Science average. Past it, Sous Vide Machine is stronger. Inside it, weaker.
Market
The Sous Vide Machine market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sous Vide Machine 196K times last year and spent an estimated £222K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £222K a year.
- Searches, last 12 months
- 196K
- Growth, 90 days vs prior 90
- -22.7%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £222Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- sous vide91K searches a year
02 · Price
A sale here is worth £53.32.
Listings sell for £53.32 on average, from £23.22 to £99.53. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £53.32 that is £5K to £13K a year per listing.
- Average price
- £53.32inside the $15 to $100 sweet spot
- Price range
- £23.22–£99.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £5K–£13K
- Returns
- 2.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #10 within Food Service Equipment & Supplies. It carries 588 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 12.0%
- Average rank
- #10in Food Service Equipment & Supplies
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 588per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Sous Vide Machine products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wancle Sous Vide Sous Vide Machine Precision Cooker 1100W Sous Vide Cooker IPX7 Waterproof Immersion Circulator With Reservation Function Easy to Store (Black)
- Price
- £40.15
- Rating
- 4.3/5
- Reviews
- 1,479
- Age
- 4y ago
Vpcok Direct 7 in 1 Sous Vide Container 12L with Lid & Rack Large Kitchen Food Storage Container Compatible with Most Sous Vide Cookers for Kitchen Sous Vide Food Prep Storage
- Price
- £45.57
- Rating
- 4.3/5
- Reviews
- 140
- Age
- 4y ago
Inkbird ISV-100W Sous Vide WiFi Cooker Immersion Circulator Temperature Time and Touch Control Sous Vide Machine 1000 Watts
- Price
- £69.14
- Rating
- 4.5/5
- Reviews
- 419
- Age
- 6y ago
Sous Vide Machine 1000W Sous Vide Cooker Precision Cooker Immersion Circulator Sous Vide Water Baths With Reservation Function Temp and Time Digital Display Control
- Price
- £45.52
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 8mo ago
KEAWEO Sous Vide 1100W Sous Vide Machine Thermal Immersion Circulator Water Bath Cooking Quiet Slow Cooker Accurate Temperature Time Control Menu Function Energy-Efficient Foolproof Juicy Meals
- Price
- £37.57
- Rating
- 4.4/5
- Reviews
- 110
- Age
- 5y ago
Trending
90-day click momentum
Melissa 6L Sous Vide 520W Precision Cooker with LCD Timer Adjustable Heating Time & Temperature Lid & Rack - Black/Stainless Steel
- Price
- £72.19
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
Karinear Sous Vide Machine 1100W Immersion Circulator with Temperature Time LED Display Stainless Steel Touch Control Silent Style for All Bodybuilder
- Price
- £44.19
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 1y ago
Obecilc 1100W Smart Sous Vide Cooker with WiFi App Immersion Circulator 0.1C 4D Circulation Heating 2595C Range Stainless Steel Low-Temperature Slow Cooker for Home Kitchen
- Price
- £60.07
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 10mo ago
KitchenBoss WIFI Sous Vide Machine: Sous Vide Cooker 1100W Cooking Machine Ultra Quiet LED Precision Immersion Stainless Steel IPX7 Waterproof Silver
- Price
- £54.73
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 2y ago
Wancle Sous Vide Sous Vide Machine Precision Cooker 1100W Sous Vide Cooker IPX7 Waterproof Immersion Circulator With Reservation Function Easy to Store (Black)
- Price
- £40.15
- Rating
- 4.3/5
- Reviews
- 1,479
- Age
- 4y ago
Newest
by launch dateMelissa 6L Sous Vide 520W Precision Cooker with LCD Timer Adjustable Heating Time & Temperature Lid & Rack - Black/Stainless Steel
- Price
- £72.19
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
Sous Vide Machine 1000W Sous Vide Cooker Precision Cooker Immersion Circulator Sous Vide Water Baths With Reservation Function Temp and Time Digital Display Control
- Price
- £45.52
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 8mo ago
Obecilc 1100W Smart Sous Vide Cooker with WiFi App Immersion Circulator 0.1C 4D Circulation Heating 2595C Range Stainless Steel Low-Temperature Slow Cooker for Home Kitchen
- Price
- £60.07
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 10mo ago
Karinear Sous Vide Machine 1100W Immersion Circulator with Temperature Time LED Display Stainless Steel Touch Control Silent Style for All Bodybuilder
- Price
- £44.19
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 1y ago
KitchenBoss WIFI Sous Vide Machine: Sous Vide Cooker 1100W Cooking Machine Ultra Quiet LED Precision Immersion Stainless Steel IPX7 Waterproof Silver
- Price
- £54.73
- Rating
- 4.4/5
- Reviews
- 674
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
13
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
10%
- Wancle40%
- Vpcok Direct21%
- KitchenBoss9%
- Inkbird9%
- KEAWEO6%
- SousVideTools5%
- Open — no brand owns it (3 brands, 10%)
Demand
Sous Vide Machine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Sous Vide Machine search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sous vide91K/yr
- sous vide machine63K/yr
- vide8K/yr
- sous vide cooker10K/yr
- sous-vide4K/yr
- sous vide water baths5K/yr
- sous vide kit5K/yr
- suvi3K/yr
- water bath cooking4K/yr
- sous-vide machine3K/yr
Reviews and returns
What reviews say buyers love and hate about Sous Vide Machine
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
broke after 1 month
it broke within 5 uses
one of the probes broke
Severely lacking temperature precision
Temperature not accurate more than 10 degrees diference, return
Severely lacking temperature precision
The temp and time controls are a bit laborious
Unfortunately, the temperature precision of this sous vide machine is absolutely terrible
it was hotter outside today than it was cooking
Runs Too Hot
Poor quality
Love
Easy to use
The gadget is easy to use
Easy to use as advertised
appears to be well made
Really good quality
Great product
Does the job - very well
Did exactly what I expected
Purchase arrived as promised
Great piece of kit at a great price
Good for money
Great value for money
Excellent cooker
Happy cooking
Good way to broaden your cooking horizons
Return
2.2% Return rate 26% Fixable by listing
Much bigger than I expected
Severely lacking temperature precision
The temp and time controls are a bit laborious
Unfortunately, the temperature precision of this sous vide machine is absolutely terrible
broke after 1 month
it broke within 5 uses
one of the probes broke
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sous Vide Machine questions
Answered from the same tracked data.