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Small Cardboard Boxes

Fail

Demand is soft, at -15.7% this quarter, so Small Cardboard Boxes is a Fail.

Flapen Score
43
43 / 100
Ranks 551 of 740 Business, Industry & Science niches · −6 vs the category median of 49
Market size
£140K/yr326K searches / yr
90-day growth
-15.7%search demand this quarter
Competition
63%top-5 click share · 15 brands · 23 sellers

Flapen Score

Small Cardboard Boxes against its category

The dotted line is the Business, Industry & Science average. Past it, Small Cardboard Boxes is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Cardboard Boxes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Small Cardboard Boxes 326K times last year and spent an estimated £140K. The top 5 brands take 79% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £140K a year.

Searches, last 12 months
326K
Growth, 90 days vs prior 90
-15.7%
Conversion, latest week
4.6%
Market size, estimated
£140Ka year
Peak month
November1.5× the quietest month
Top search term
small cardboard boxes62K searches a year

02 · Price

A sale here is worth £9.35.

Listings sell for £9.35 on average, from £4.01 to £17.31. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £9.35 that is £2K to £5K a year per listing.

Average price
£9.35under the $15 to $100 sweet spot
Price range
£4.01–£17.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #72 within Packaging & Shipping Supplies. It carries 684 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
63%
Out of stock, average day
4.8%
Average rank
#72in Packaging & Shipping Supplies
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
684per listing
Listings tracked
19

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Small Cardboard Boxes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£28K£42K£56K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

23

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

17%

  • Triplast38%
  • Trendecor13%
  • All-Pack Solutions12%
  • STRBOXONG8%
  • Apex Business Supplies8%
  • HORLIMER4%
  • Open — no brand owns it (9 brands, 17%)

Demand

Small Cardboard Boxes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Small Cardboard Boxes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small cardboard boxes62K/yr
  • small parcel boxes42K/yr
  • small boxes for posting33K/yr
  • royal mail small parcel boxes22K/yr
  • cardboard boxes small18K/yr
  • small postage boxes17K/yr
  • small cardboard boxes for posting14K/yr
  • small parcel box13K/yr
  • small shipping boxes14K/yr
  • postal box14K/yr

Reviews and returns

What reviews say buyers love and hate about Small Cardboard Boxes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%−0.11

boxes are bad quality

This purchase is very cheaply made

Bad quality

Strength23%−0.13

Very flimsy

Not very strong

not the most sturdy

Size-Overall21%−0.03

Size listing is incorrect

Not the specified size

Small size

Adhesion/Stickiness6%−0.06

They don't even close properly or line up to tape up

Boxes difficult to tape up

Difficult to tape bottom of box

Advertised Vs Actual Product5%+0.78

Size listing is incorrect

Misleading description

Not as advertised

Love

Size-Overall18%−0.03

There good size

Large enough for what I need :

Size was exactly what I needed

Value For Money18%+2.08

Good for the price

Brilliant worth the money

Great value

Quality-Overall14%−0.11

Excellent quality boxes

Great quality boxes

Good quality

Advertised Vs Actual Product12%+0.78

As described

Just right for what I needed

Exactly as description

Strength10%−0.13

It's fairly sturdy

These boxes are strong

Sturdy Boxes

Return

0.4% Return rate 89% Fixable by listing

Size-Overall85%█▆▇▇▇▇

Size listing is incorrect

Not the specified size

Small size

Strength3%▁▅▂██▂

Very flimsy

Not very strong

not the most sturdy

Thin2%▁▁▁▁█▅

Very thin

Quality-Overall2%▁▃▅▃▃█

boxes are bad quality

This purchase is very cheaply made

Bad quality

Advertised Vs Actual Product2%▃█▄▁▄▂

Size listing is incorrect

Misleading description

Not as advertised

FAQ

Common Small Cardboard Boxes questions

Answered from the same tracked data.