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Shrink Plastic

Fail

Prices span $4.10–$16.00, mostly outside the sweet spot, so Shrink Plastic is a Fail.

Flapen Score
42
42 / 100
Ranks 580 of 740 Business, Industry & Science niches · −7 vs the category median of 49
Market size
£56K/yr133K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
64%top-5 click share · 16 brands · 22 sellers

Flapen Score

Shrink Plastic against its category

The dotted line is the Business, Industry & Science average. Past it, Shrink Plastic is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shrink Plastic market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Shrink Plastic 133K times last year and spent an estimated £56K. The top 5 brands take 66% of clicks. Demand peaks in Jun. Flapen scores it 42 out of 100, a Fail.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
5.0%
Market size, estimated
£56Ka year
Peak month
June2.0× the quietest month
Top search term
shrink plastic27K searches a year

02 · Price

A sale here is worth £8.46.

Listings sell for £8.46 on average, from £4.10 to £16.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.46 that is £846 to £2K a year per listing.

Average price
£8.46under the $15 to $100 sweet spot
Price range
£4.10–£16.00
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£846–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #3,455 within Raw Materials. It carries 625 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.8%
Average rank
#3,455in Raw Materials
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
625per listing
Listings tracked
19

04 · Newcomers

Amazon counts 2 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
37 months

Products

Top Shrink Plastic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

16 falling

Sellers

22

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

26%

  • ASTARON20%
  • WSICSE14%
  • tonyg-p12%
  • Funtopia10%
  • NACHLYNN9%
  • Bouiexye8%

Demand

Shrink Plastic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 2.0×

Search terms

Top Shrink Plastic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shrink plastic27K/yr
  • shrinky dink paper23K/yr
  • shrink paper14K/yr
  • shrink plastic sheets11K/yr
  • shrinkies14K/yr
  • shrinky dinks9K/yr
  • shrinkies for kids11K/yr
  • shrink art6K/yr
  • shrinking paper4K/yr
  • shrinkles4K/yr

Reviews and returns

What reviews say buyers love and hate about Shrink Plastic

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting40%−0.18

Not as easy as it looks and no instructions

But no instructions

Some more instructions on the packaging wouldnt go amiss

Quality-Overall21%−0.13

Bad quality

Total rubbish

Will have to look elsewhere for better quality

Advertised Vs Actual Product7%−0.05

Its doesnt do what it says

Ease Of Use7%+0.31

Not as easy as it looks

Assembly/Installation4%+0.07

probably need adult help to assemble

Love

Fun/Entertainment Experience33%+1.74

Fun for everyone

Amazing fun for kids. and adults

Fun to use

Value For Money24%+1.58

Excellent value for money

Great value for money

Good value

Gifting Purpose10%+0.31

Must have gift

Perfect t little gift

Great gift for children with adult supervision

Ease Of Use8%+0.31

its easy to use

So easy for small ones

Fun and easy to use

Quality-Overall5%−0.13

Excellent Value and Quality

Good product

Great value for money and good quality

Return

0.4% Return rate 38% Fixable by listing

Size-Overall22%▃▁▃▂█▁
Advertised Vs Actual Product15%▆▁▅▇▁█

Its doesnt do what it says

Value For Money11%▃█▁▁▁▁
Functionality-Overall9%█▁▂▁▁▁
Defective Material/Parts9%▁▁▃▇▁█

FAQ

Common Shrink Plastic questions

Answered from the same tracked data.