Skip to content

Raspberry Pi Pico

a small market ($25K/yr) — Raspberry Pi Pico doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 6Growth 20Conversion 57Competition 33Returns 97Price range 64Avg price 45Brand share 22Review moat 93Quality gap 33
This niche Category average

Is Raspberry Pi Pico profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Raspberry Pi Pico is a £25K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Dec. Verdict: Skip it — 40/100.

Raspberry Pi Pico: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.0% over the last 90 days and 4.8% of searches end in a purchase.

£25K

revenue / yr

Units sold / yr3K
Search volume / yr-10.0%46K
Conversion rate4.8%
Avg price£11.35

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers8 · 53
Top-5 product click share65%
Open market9%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement63%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews143

Top Raspberry Pi Pico products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£10K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

53

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

4%

  • Raspberry Pi50%
  • DUBEUYEW20%
  • Waveshare9%
  • FREENOVE6%
  • Times Mark6%
  • NORTHERNSCAPE5%
  • Open — no brand owns it (2 brands, 4%)

Raspberry Pi Pico demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume46KCVR4.8%Products16Brands8Top 5 Brands91%OOS Rate5.1%Rating4.5★Reviews143Avg BSR#84
2K1KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Top Raspberry Pi Pico search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • raspberry pi pico18K/yr
  • pico13K/yr
  • pi pico6K/yr
  • raspberry pi pico w3K/yr
  • raspberry pico2K/yr
  • pico w2K/yr
  • pi pico w1K/yr

What reviews say buyers love and hate about Raspberry Pi Pico

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Value For Money23%

Good value

Connectivity-Overall11%

the wireless signal is awesome

Quality-Overall10%

The build quality is lovely

Assembly/Installation9%

Easy set up

Advertised Vs Actual Product8%

Exactly as described

What buyers complain about

54% of reviews
Value For Money23%

so value wise this is pretty terrible

Connectivity-Overall13%

The connection to the board is Micro-USB

Functionality-Overall4%

Didn't work

Socket/Port/Plug3%

firmly the WORST connector in history

Product Condition3%

despite apparently using remanufactured parts

Raspberry Pi Pico return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
45%
2Connectivity-Overall
22%
3Compatibility-Overall
18%
4Defective Material/Parts
8%
5Touch/Button Controls
3%

Common Raspberry Pi Pico questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Raspberry Pi Pico 40/100 on Amazon United Kingdom — Skip it. The niche generates £25K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -10.0% over the last 90 days.
Search demand for Raspberry Pi Pico on Amazon United Kingdom peaks in Dec, where the busiest month runs 1.8× the quietest.