Raspberry Pi Pico
FailShoppers spend only $25K a year here, so Raspberry Pi Pico is a Fail.
- Flapen Score
- 40 / 100Ranks 623 of 740 Business, Industry & Science niches · −9 vs the category median of 4940
- Market size
- £25K/yr46K searches / yr
- 90-day growth
- -10.0%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 53 sellers
Flapen Score
Raspberry Pi Pico against its category
The dotted line is the Business, Industry & Science average. Past it, Raspberry Pi Pico is stronger. Inside it, weaker.
Market
The Raspberry Pi Pico market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Raspberry Pi Pico 46K times last year and spent an estimated £25K. The top 5 brands take 91% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
4.8% of searches ended in a purchase last week.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -10.0%
- Conversion, latest week
- 4.8%
- Market size, estimated
- £25Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- raspberry pi pico18K searches a year
02 · Price
A sale here is worth £11.35.
Listings sell for £11.35 on average, from £3.94 to £34.41. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £11.35 that is £1K to £3K a year per listing.
- Average price
- £11.35under the $15 to $100 sweet spot
- Price range
- £3.94–£34.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #84 within Industrial Electrical. It carries 143 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 94%
- Out of stock, average day
- 5.1%
- Average rank
- #84in Industrial Electrical
- Average rating
- 4.55 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 143per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Raspberry Pi Pico products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Raspberry Pi Pico
- Price
- £6.75
- Rating
- 4.5/5
- Reviews
- 865
- Age
- 4y ago

DUBEUYEW Raspberry Pi Pico Flexible Microcontroller Board Based on The Raspberry Pi 2040 Dual-core ARM Cortex M0+ Processor Running up to 133 MHz Support C/C++/Python (4pcs)
- Price
- £12.75
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 2y ago

Raspberry Pi Pico W
- Price
- £8.40
- Rating
- 4.7/5
- Reviews
- 437
- Age
- 4y ago

2PCS RP2040 Pico Style Development Board with Terminal Block Expansion Shield 40 Pin Microcontroller Board Dual Core 133MHz Supports MicroPython C C++ for DIY Electronics Projects
- Price
- £6.70
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago

SP-COW Raspberry Pi Pico Flexible Microcontroller Board Based on The Raspberry Pi 2040 Dual-core ARM Cortex M0+ Processor Running up to 133 MHz Support C/C++/Python (2pcs)
- Price
- £7.83
- Rating
- 4.6/5
- Reviews
- 34
- Age
- 4y ago
Trending
90-day click momentum
Raspberry Pi Pico 2 W
- Price
- £6.04
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 1y ago

Remanufactured for Raspberry Pi Pico RP2040 Development Board | DIY Microcontroller | Programmable PCB for Electronics Projects & Prototyping
- Price
- £3.94
- Rating
- 3.9/5
- Reviews
- 28
- Age
- 7mo ago

Raspberry Pi Pico H
- Price
- £6.99
- Rating
- 4.5/5
- Reviews
- 73
- Age
- 4y ago

DUBEUYEW Raspberry Pi Pico Flexible Microcontroller Board Based on The Raspberry Pi 2040 Dual-core ARM Cortex M0+ Processor Running up to 133 MHz Support C/C++/Python (4pcs)
- Price
- £12.75
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 2y ago

Pre-Soldered Raspberry Pi Pico 2 W with Header RP2350 Microcontroller Board Mini Board Based on Official RP2350 Chip Supports WIFI and Bluetooth
- Price
- £12.22
- Rating
- 4.8/5
- Reviews
- 66
- Age
- 1y ago
Newest
by launch date
Remanufactured for Raspberry Pi Pico RP2040 Development Board | DIY Microcontroller | Programmable PCB for Electronics Projects & Prototyping
- Price
- £3.94
- Rating
- 3.9/5
- Reviews
- 28
- Age
- 7mo ago

2PCS RP2040 Pico Style Development Board with Terminal Block Expansion Shield 40 Pin Microcontroller Board Dual Core 133MHz Supports MicroPython C C++ for DIY Electronics Projects
- Price
- £6.70
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago

GeeekPi Starter Kit for Raspberry Pi Pico 2 W (Included) Dual Arm Cortex-M33 and Dual Hazard3 RISC-V Microcontroller with Detailed Tutorial 159 Items 9 Projects Python C Code
- Price
- £34.41
- Rating
- 4.5/5
- Reviews
- 22
- Age
- 1y ago

Pre-Soldered Raspberry Pi Pico 2 W with Header RP2350 Microcontroller Board Mini Board Based on Official RP2350 Chip Supports WIFI and Bluetooth
- Price
- £12.22
- Rating
- 4.8/5
- Reviews
- 66
- Age
- 1y ago

Raspberry Pi Pico 2 W
- Price
- £6.04
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
53
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
4%
- Raspberry Pi50%
- DUBEUYEW20%
- Waveshare9%
- FREENOVE6%
- Times Mark6%
- NORTHERNSCAPE5%
- Open — no brand owns it (2 brands, 4%)
Demand
Raspberry Pi Pico search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Raspberry Pi Pico search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- raspberry pi pico18K/yr
- pico13K/yr
- pi pico6K/yr
- raspberry pi pico w3K/yr
- raspberry pico2K/yr
- pico w2K/yr
- pi pico w1K/yr
Reviews and returns
What reviews say buyers love and hate about Raspberry Pi Pico
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
so value wise this is pretty terrible
at an inflated price
Only a smidge cheaper than usual
The connection to the board is Micro-USB
Multiple connectors still no registration on pc
Didn't work
firmly the WORST connector in history
despite apparently using remanufactured parts
Love
Good value
Overall good value for money in my opinion
Good for budget conscious
the wireless signal is awesome
it stays connected without any drops
It makes for a nice versatile wireless dongle for other projects as besides the very expensive raspberry pi 5 series
The build quality is lovely
Build quality of the module is great
Quality product
Easy set up
It was easy to install the MicroPython firmware, and then super-easy to upload and run code
Quick and easy to program and deploy with a little bit of soldering to connect the correct pads to wires or pins
Exactly as described
it looks almost the exact same
it works as it should
Return
0.6% Return rate 0% Fixable by listing
Didn't work
The connection to the board is Micro-USB
Multiple connectors still no registration on pc
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Raspberry Pi Pico questions
Answered from the same tracked data.









