prostate test kit
Skip itPrices mostly outside the sweet spot ($5.92–$10.83) — this niche doesn't clear our bar today.
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great217avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.1%90-day search growth — must beat 0% to launch
Market size
Okay£103K£103K/yr · 84K searches
Avg price
Bad£7.89avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad£5.92–£10.83cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, prostate test kit is a £103K/yr Amazon United Kingdom market (84K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun–Nov. Verdict: Skip it — 46/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
prostate test kit market data
- Units sold / yr
- 13K–15K
- avg 1,500–2,000/product
- Revenue / yr
- £99K–£118K
- units × avg price
- Conversion rate
- 15.4%
- Avg BSR
- #51
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 3.3%
- Avg brand age
- 42 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
13
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
2%
- Prima36%
- DIAGNOX HEALTH24%
- Berkeley Health16%
- Newfoundland13%
- SELFCHECK5%
- Sensitivity Check4%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.1% search growth over the last 90 days.Peak months: Jun, Nov · busiest ÷ quietest = 3.1×
Top prostate test kit search terms
- psa test kit for men39K/yr
- prostate test kit for men26K/yr
- psa test12K/yr
- prostate test kit3K/yr
- psa test kit3K/yr
- prostate test3K/yr
- prostrate cancer test47/yr
- self test prostate18/yr
Top prostate test kit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Diagnox Health PSA Test Kit for Men - At-Home Prostate Health Screening Blood Test - Clinically Validated 99.3% Sensitivity - Results in 5 Minutes - CE Certified (1 Test)
DIAGNOX HEALTH£8.463.6★48 rev
Prima Home Test Prostate Tester
Prima£7.364.2★698 rev
PSA Rapid Self Test Kit by Berkeley Health - Prostate Health Awareness Easy Home Use Fast Results - 1 Test
Berkeley Health£8.363.6★162 rev
PRIMA Prostate Home PSA Test
Prima£8.584.1★307 rev
Newfoundland Prostate Test Kit-Home Self-Test for Prostate Health -Accurate & Rapid Result in Under 5 Minutes - Detect Prostate Specific Antigen (PSA) -Certified by CE Single Person Test Kit (1 Pack)
Newfoundland£6.783.8★186 rev
Newest
by launch dateDiagnox Health PSA Test Kit for Men - At-Home Prostate Health Screening Blood Test - Clinically Validated 99.3% Sensitivity - Results in 5 Minutes - CE Certified (1 Test)
DIAGNOX HEALTH£8.4648 rev
Prostate Health Test Kit | Accurate 5 Minutes PSA Blood Test kit for Men | Determine Prostate Specific antigen in Your Body
Sensitivity Check£6.870 rev
Prostate PSA Test Kit - 2 Pack - Fast Results - Easy to Use Screening Kit
MediMad£5.9211 rev
PSA Rapid Self Test Kit by Berkeley Health - Prostate Health Awareness Easy Home Use Fast Results - 1 Test
Berkeley Health£8.36162 rev
Newfoundland Prostate Test Kit-Home Self-Test for Prostate Health -Accurate & Rapid Result in Under 5 Minutes - Detect Prostate Specific Antigen (PSA) -Certified by CE Single Person Test Kit (1 Pack)
Newfoundland£6.78186 rev
Trending
90-day click momentumProstate Health Test Kit | Accurate 5 Minutes PSA Blood Test kit for Men | Determine Prostate Specific antigen in Your Body
Sensitivity Check£6.870.0★
Diagnox Health PSA Test Kit for Men - At-Home Prostate Health Screening Blood Test - Clinically Validated 99.3% Sensitivity - Results in 5 Minutes - CE Certified (1 Test)
DIAGNOX HEALTH£8.463.6★
Prostate PSA Test Kit - 2 Pack - Fast Results - Easy to Use Screening Kit
MediMad£5.923.9★
Prima Home Test Prostate Tester
Prima£7.364.2★
PRIMA Prostate Home PSA Test
Prima£8.584.1★
What buyers say about prostate test kit
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“The instructions provided are clear”
“Overall, a useful kit for quick and private checks at home, especially for peace of mind,”
“superb self-test”
“so seems reasonable”
“Works fine”
“It gives you confidence in the accuracy of the results”
“I appreciate that its designed for ease of use”
“for me I know my middle finger is better for getting the amount of blood out I need. if you've tested your blood sugar before”
“Very easy to use money well spent for the peace of mind it gives you no brainer realy if you have any doubts about your health do one of these tests”
What buyers complain about
“Didn't work”
“Not worth it”
“I could only find a poorly animated video with instructions”
“Not Accurate”
“difficult to use”
“Cheap rubbish”
“however they are very small so unless you have perfect eyesight you will have to use your phone or tablet to take a photo of them”
“very poor design”
“hence bit misleading”
Top return reasons
Common questions
- Is prostate test kit profitable to sell on Amazon United Kingdom?
- The niche generates £103K/yr across 8 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (46/100).
- How competitive is the prostate test kit niche?
- 7 brands and 13 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in prostate test kit?
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Instructions/User Manual/Troubleshooting. The return rate is 0.6%.
- When does demand for prostate test kit peak?
- Demand peaks in Jun–Nov; the busiest month runs 3.1× the quietest.
- What does it cost to enter the prostate test kit niche?
- Listings span £5.92–£10.83; the average listing price is £7.89 (sweet spot $15–$100). The average incumbent carries 217 reviews — the moat a new listing must climb.