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Pizza Boxes

Fail

Shoppers spend only $78K a year here, so Pizza Boxes is a Fail.

Flapen Score
49
49 / 100
Ranks 357 of 740 Business, Industry & Science niches · on the category median
Market size
£78K/yr175K searches / yr
90-day growth
+38.4%search demand this quarter
Competition
62%top-5 click share · 9 brands · 14 sellers

Flapen Score

Pizza Boxes against its category

The dotted line is the Business, Industry & Science average. Past it, Pizza Boxes is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizza Boxes market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pizza Boxes 175K times last year and spent an estimated £78K. The top 5 brands take 92% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

4.0% of searches ended in a purchase last week.

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
175K
Growth, 90 days vs prior 90
+38.4%
Conversion, latest week
4.0%
Market size, estimated
£78Ka year
Peak month
July1.9× the quietest month
Top search term
pizza boxes81K searches a year

02 · Price

A sale here is worth £11.13.

Listings sell for £11.13 on average, from £5.56 to £25.10. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £11.13 that is £3K to £6K a year per listing.

Average price
£11.13under the $15 to $100 sweet spot
Price range
£5.56–£25.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #14 within Food Service Equipment & Supplies. It carries 124 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
41%
Out of stock, average day
1.3%
Average rank
#14in Food Service Equipment & Supplies
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
124per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Pizza Boxes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£16K£23K£31K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

14

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

5%

  • FR Enterprises54%
  • STORM TRADING GROUP12%
  • We Can Source It Ltd11%
  • STAR SUPPLIES10%
  • ZEAYEA6%
  • SelfHold3%
  • Open — no brand owns it (3 brands, 5%)

Demand

Pizza Boxes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 1.9×

Search terms

Top Pizza Boxes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pizza boxes81K/yr
  • pizza boxes 12 inch30K/yr
  • pizza box28K/yr
  • 12 inch pizza boxes10K/yr
  • pizza boxes 10 inch11K/yr
  • pizza boxes 9 inch5K/yr
  • 12 pizza boxes4K/yr
  • small pizza boxes3K/yr
  • pizza boxes 7 inch3K/yr

Reviews and returns

What reviews say buyers love and hate about Pizza Boxes

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Use33%+1.05

A bit fiddly to make

Thickness28%−0.32

Very thin, expensive for what they are compared with wholesalers, how ever when desperate they will get you out of stuck

not thick enough to be supportive

Value For Money17%−0.06

expensive for what they are compared with wholesalers, how ever when desperate they will get you out of stuck

Advertised Vs Actual Product11%+0.09

Not as pictured or described

Print Quality11%−0.12

not printed as advertised

Love

Quality-Overall25%+1.69

Good quality and sturdy

Sturdy quality product at reasonable prices

Advertised Vs Actual Product21%+0.09

Exactly as described

Just what I needed

Came as described

Value For Money21%−0.06

good value for money for the amount of boxes

Good price and good product

Durability17%+1.05

Great no damage worth the money assembly really easy and hold up

Size-Overall13%+0.77

Fits a 12 pizza nicely

came the size I ordered

Return

0.1% Return rate 87% Fixable by listing

Size-Overall80%▆█▃▇▇█
Advertised Vs Actual Product7%█▁▁▁▁▂

Not as pictured or described

Water Resistance3%▁▁█▁▁▁
Drop/Impact Protection3%▁▁▁█▁▁
Thin3%▁▁█▁▁▁

FAQ

Common Pizza Boxes questions

Answered from the same tracked data.