Pir
soft demand (-22.2% this quarter) — Pir doesn't clear our bar today.
Flapen Score
Is Pir profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pir is a £79K/yr Amazon United Kingdom market (409K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Nov. Verdict: Skip it — 33/100.
Pir: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.2% over the last 90 days and 1.8% of searches end in a purchase.
£79K
revenue / yr
Who owns the niche?
The top 5 brands hold 86% of demand, so 14% of the market is open.
14%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 17 products
Top Pir products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Tapo T100 Smart Motion Sensor Motion Detectors Wide Range Detection Instant Alerts Hands-Free Motion-Activated Lighting Energy Saving Hub Required Battery Included(Packaging may vary)
- Price
- £12.36
- Rating
- 4.5/5
- Reviews
- 861
- Age
- 3y ago
SEBSON PIR Sensor Outdoor IP44 Wall Surface-mounted 12m/180 LED suitable
- Price
- £10.77
- Rating
- 4.2/5
- Reviews
- 6,300
- Age
- 5y ago
Luceco LGIP44WSB-01 LED Tilt and Swivel PIR Motion Sensor Wall Mounted Lighting 180 Degree Angle 21 x 7.5 x 5.5 cm Black
- Price
- £6.99
- Rating
- 3.8/5
- Reviews
- 1,401
- Age
- 8y ago
Lowenergie Occupancy Sensor 360 degree PIR Motion Light Switch Ceiling Mounted 1200w max
- Price
- £6.97
- Rating
- 3.9/5
- Reviews
- 786
- Age
- 13y ago
SEBSON PIR Sensor Outdoor IP65 Wall Surface-mounted max. 12m/180 + 3m/360
- Price
- £13.43
- Rating
- 4.3/5
- Reviews
- 2,688
- Age
- 5y ago
Trending
90-day click momentum
SENSKY Indoor 360 PIR Motion Sensor - Recessed Ceiling Flush Mounted Motion Detector Infrared Motion Sensor for Light Switch Programmable Settings Ideal for LED Lights in Home Office & Hallway
- Price
- £9.78
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 7mo ago
UKEW PIR Motion Sensor Outdoor IP65-180 Smart Motion Sensor Switch for Wall & Ceiling 12M Detection Range - Waterproof PIR Sensor Outdoor Security Motion Detectors Energy Class A+
- Price
- £12.18
- Rating
- 4.2/5
- Reviews
- 300
- Age
- 11y ago
Tapo S200B Smart Button One-Click Alarm Lighting Control Customized Actions Smart Doorbell Magnetic Mounting Battery Included Easy Installation Multiple Locations Control Tapo Hub Required
- Price
- £9.92
- Rating
- 4.5/5
- Reviews
- 744
- Age
- 3y ago
Maclean MCE201W Infrared Motion Sensor Pir Modern Range 12m White IP65 (12m 180 IP65 White)
- Price
- £9.75
- Rating
- 4.3/5
- Reviews
- 547
- Age
- 8y ago
Evoges EvoSense Black PIR Motion Sensor IP65 Outdoor use 180 Degree 12m motion detection range 300W LED compatible Up and down swivel adjustment Surface wall mounted
- Price
- £9.88
- Rating
- 4.0/5
- Reviews
- 65
- Age
- 1y ago
Newest
by launch dateSENSKY Indoor 360 PIR Motion Sensor - Recessed Ceiling Flush Mounted Motion Detector Infrared Motion Sensor for Light Switch Programmable Settings Ideal for LED Lights in Home Office & Hallway
- Price
- £9.78
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 7mo ago
Evoges EvoSense Black PIR Motion Sensor IP65 Outdoor use 180 Degree 12m motion detection range 300W LED compatible Up and down swivel adjustment Surface wall mounted
- Price
- £9.88
- Rating
- 4.0/5
- Reviews
- 65
- Age
- 1y ago
Maclean PIR motion sensor infrared IP65 black range 12m max load 600/1200W MCE468 B
- Price
- £9.38
- Rating
- 4.4/5
- Reviews
- 85
- Age
- 2y ago
SONOFF SNZB-03P Zigbee Motion Sensor 1-Pack 3-Year Battery Life for Alert System and Automations Wireless Motion Detector SONOFF Zigbee Bridge Required Batteries Included
- Price
- £11.24
- Rating
- 4.2/5
- Reviews
- 910
- Age
- 3y ago
Tapo S200B Smart Button One-Click Alarm Lighting Control Customized Actions Smart Doorbell Magnetic Mounting Battery Included Easy Installation Multiple Locations Control Tapo Hub Required
- Price
- £9.92
- Rating
- 4.5/5
- Reviews
- 744
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
35
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
10%
- Tapo37%
- SEBSON23%
- Maclean11%
- Luceco9%
- LOWENERGIE7%
- SONOFF4%
- Open — no brand owns it (4 brands, 10%)
Pir demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov · busiest ÷ quietest = 1.6×
Top Pir search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pir175K/yr
- motion sensor58K/yr
- pir sensor45K/yr
- pir sensor outdoor34K/yr
- tapo motion sensor20K/yr
- sensor12K/yr
- pir motion sensor10K/yr
- pir sensor indoor9K/yr
- outdoor motion sensor10K/yr
- outdoor pir sensor9K/yr
What reviews say buyers love and hate about Pir
What buyers mention most, as a share of all reviews.
What buyers love
63% of reviews“Easy to install”
“The build quality feels solid”
“Good value”
“The sensor itself is very accurate”
“Does just what I wanted”
What buyers complain about
64% of reviews“Poor quality”
“Did not work”
“Broke after a year”
“Small”
“Very poor quality not a lot of room for connection”
Pir return rate & reasons
Why buyers send it back, as a share of all return requests.
3.3%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pir questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
