Picture Hanging Wire
MaybeBuyers convert on 19.7% of searches. But prices span $2.75–$8.36, mostly outside the sweet spot, so Picture Hanging Wire is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 740 Business, Industry & Science niches · +2 vs the category median of 4951
- Market size
- £140K/yr157K searches / yr
- 90-day growth
- -16.5%search demand this quarter
- Competition
- 60%top-5 click share · 17 brands · 30 sellers
Flapen Score
Picture Hanging Wire against its category
The dotted line is the Business, Industry & Science average. Past it, Picture Hanging Wire is stronger. Inside it, weaker.
Market
The Picture Hanging Wire market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Picture Hanging Wire 157K times last year and spent an estimated £140K. The top 5 brands take 65% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
19.7% of searches ended in a purchase last week.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £140K a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -16.5%
- Conversion, latest week
- 19.7%
- Market size, estimated
- £140Ka year
- Peak month
- December1.3× the quietest month
- Top search term
- picture hanging wire54K searches a year
02 · Price
A sale here is worth £4.53.
Listings sell for £4.53 on average, from £2.75 to £8.36. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £4.53 that is £6K to £7K a year per listing.
- Average price
- £4.53under the $15 to $100 sweet spot
- Price range
- £2.75–£8.36
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £6K–£7K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #130 within Material Handling Products. It carries 381 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 8.4%
- Average rank
- #130in Material Handling Products
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 381per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Picture Hanging Wire products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
32.5 Feet(10m) Picture Hanging Wire 1mm Meta Braided Picture Wire for Photo Frame Mirror Artwork Clock
- Price
- £3.35
- Rating
- 4.5/5
- Reviews
- 666
- Age
- 5y ago
32.5 Feet (10m) Picture Hanging Wire Heavy Duty Metal Hanging Wire Metal Wire Photo Frame Hanging Wire for Photo Frame Mirror Artwork Clock 0.7mm/0.03inch
- Price
- £3.47
- Rating
- 4.2/5
- Reviews
- 287
- Age
- 2y ago
Picture Hanging Wire 30M Picture Wire Picture Frame Wire D Rings for Picture Hanging Crimping Loop Sleeve be Used for Indoor and Outdoor.(silver-131PCS)
- Price
- £4.90
- Rating
- 4.5/5
- Reviews
- 212
- Age
- 3y ago
32.5Feet(10m) Brass Picture Hanging Wire 0.7mm Heavy Duty Metal Braided Picture Wire for Photo Frame Mirror Artwork Clock
- Price
- £3.51
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 8mo ago
32.5 Feet(10m) Picture Hanging Wire 0.7mm Metal Braided Picture Wire for Photo Frame Mirror Artwork Clock
- Price
- £2.84
- Rating
- 4.3/5
- Reviews
- 122
- Age
- 1y ago
Trending
90-day click momentum
Zenfony 32.8 Feet/10m Brass Picture Hanging Wire 0.75mm Heavy Duty Metal Picture Frame Wire Braided Hanging W-ire for Frames Mirrors Artwork Clocks
- Price
- £4.84
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 10mo ago
Xelmorant Stainless Steel Adjustable Hanging Wire - Heavy Duty 2m X1.5mm Holds 44lb Ideal for Frames & DIY Mirrors
- Price
- £4.39
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago
10m Picture Wire Heavy Duty Brass Picture Hanging Wires Picture Frame Wire for Hanging Photos Mirrors Artworks Clocks Gallery and Office Decor
- Price
- £5.97
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 8mo ago
32.5Feet(10m) Brass Picture Hanging Wire 0.7mm Heavy Duty Metal Braided Picture Wire for Photo Frame Mirror Artwork Clock
- Price
- £3.51
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 8mo ago
33ft Upgraded Brass Picture Hanging Wire Heavy Duty Wall Decor Cord for Frames Mirrors Artwork Flexible & Strong Support up to 30 lbs
- Price
- £3.80
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 8mo ago
Newest
by launch dateXelmorant Stainless Steel Adjustable Hanging Wire - Heavy Duty 2m X1.5mm Holds 44lb Ideal for Frames & DIY Mirrors
- Price
- £4.39
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago
32.5Feet(10m) Brass Picture Hanging Wire 0.7mm Heavy Duty Metal Braided Picture Wire for Photo Frame Mirror Artwork Clock
- Price
- £3.51
- Rating
- 4.4/5
- Reviews
- 176
- Age
- 8mo ago
10m Picture Wire Heavy Duty Brass Picture Hanging Wires Picture Frame Wire for Hanging Photos Mirrors Artworks Clocks Gallery and Office Decor
- Price
- £5.97
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 8mo ago
33ft Upgraded Brass Picture Hanging Wire Heavy Duty Wall Decor Cord for Frames Mirrors Artwork Flexible & Strong Support up to 30 lbs
- Price
- £3.80
- Rating
- 4.6/5
- Reviews
- 11
- Age
- 8mo ago
32.8Feet/10m Brass Picture Hanging Wire 0.7mm/0.02in Braided Hanging Wire for Photo Frame Mirror Artwork and Clock
- Price
- £4.38
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
30
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
30%
- kuou32%
- Mozeat Lens12%
- XMBYGEY8%
- Niulab7%
- Damogo6%
- Zenfony6%
Demand
Picture Hanging Wire search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Picture Hanging Wire search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- picture hanging wire54K/yr
- picture wire50K/yr
- picture wire heavy duty18K/yr
- hanging wire8K/yr
- heavy duty picture hanging wire4K/yr
- picture hanging wire heavy duty6K/yr
- picture frame wire7K/yr
- heavy duty picture wire7K/yr
- wire for hanging pictures3K/yr
Reviews and returns
What reviews say buyers love and hate about Picture Hanging Wire
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
A bit thin
Although the wire looks thin
Thinner than I thought
This snapped as soon as I hung a picture on it
Snapped immediately after putting mirror on wall
even though I doubled up it snapped straight away
Absolutely crap
Rubbish
Terrible quality - snaps easily
Crumpets do not hold
And really didn't hang my mirror it broke
Rubbish,not even flexible,it's in the bin
Fights every attempt to twist
Picture wire should be malable, bendy and flexible
Love
Strong, good quality and easy to adjust
Excellent product
It is a good piece of kit
Did the job perfectly
Just as I needed
exactly as described
Great deal
Excellent product and good price
Excellent value
Easy to use
Easy kit to use
Such a brilliant product so simple
Strong and easy to adjust
Good and strong
still feels quite sturdy
Return
0.5% Return rate 36% Fixable by listing
doesnt work
which of course does not imply weak
Fiddly be careful
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Picture Hanging Wire questions
Answered from the same tracked data.