Skip to content

Order Pads

Fail

The top 5 brands take 91% of clicks, so Order Pads is a Fail.

Flapen Score
48
48 / 100
Ranks 388 of 740 Business, Industry & Science niches · −1 vs the category median of 49
Market size
£141K/yr67K searches / yr
90-day growth
-0.9%search demand this quarter
Competition
64%top-5 click share · 9 brands · 24 sellers

Flapen Score

Order Pads against its category

The dotted line is the Business, Industry & Science average. Past it, Order Pads is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Order Pads market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Order Pads 67K times last year and spent an estimated £141K. The top 5 brands take 91% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 18.0% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £141K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-0.9%
Conversion, latest week
18.0%
Market size, estimated
£141Ka year
Peak month
August1.4× the quietest month
Top search term
order pads24K searches a year

02 · Price

A sale here is worth £11.74.

Listings sell for £11.74 on average, from £4.78 to £28.13. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £11.74 that is £9K to £12K a year per listing.

Average price
£11.74under the $15 to $100 sweet spot
Price range
£4.78–£28.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
£9K–£12K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,301 within Food Service Equipment & Supplies. It carries 167 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
72%
Out of stock, average day
1.0%
Average rank
#1,301in Food Service Equipment & Supplies
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
167per listing
Listings tracked
18

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Order Pads products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£28K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 falling

Sellers

24

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 100%

Open market

5%

  • CATERPACK BY ROBINSON YOUNG35%
  • EPOSGEAR20%
  • bar@drinkstuff14%
  • Bingosupermarket14%
  • PAC Supplies Global8%
  • Prestige4%
  • Open — no brand owns it (3 brands, 5%)

Demand

Order Pads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Order Pads search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • order pads24K/yr
  • waiter pads8K/yr
  • waitress pads8K/yr
  • restaurant order pads11K/yr
  • order pads for cafe3K/yr
  • order pad3K/yr
  • food order pads4K/yr
  • duplicate order pads4K/yr

Reviews and returns

What reviews say buyers love and hate about Order Pads

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Advertised Vs Actual Product”
18%of negative reviews mention “Advertised Vs Actual Product”
0.2%of orders come back
“it is a Restaurant Order Pad with Duplicate Sheet”
A buyer, on “Advertised Vs Actual Product”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Order Pads questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data