- Flapen Score
- 18 / 100Ranks 740 of 740 Business, Industry & Science niches · −31 vs the category median of 4918
- Market size
- £7K/yr32K searches / yr
- 90-day growth
- -29.0%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 31 sellers
Flapen Score
Nzxt Kraken against its category
The dotted line is the Business, Industry & Science average. Past it, Nzxt Kraken is stronger. Inside it, weaker.
Market
The Nzxt Kraken market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nzxt Kraken 32K times last year and spent an estimated £7K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 18 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -29.0%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £7Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- nzxt kraken10K searches a year
02 · Price
A sale here is worth £81.20.
Listings sell for £81.20 on average, from £32.36 to £187.22. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £81.20 that is £0 to £8K a year per listing.
- Average price
- £81.20inside the $15 to $100 sweet spot
- Price range
- £32.36–£187.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£8K
- Returns
- 4.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #173 within Industrial Electrical. It carries 468 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #173in Industrial Electrical
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 468per listing
- Listings tracked
- 5
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Nzxt Kraken products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
NZXT Kraken Core 240 RGB - AIO CPU Liquid Cooler - 240 mm Radiator - 240 mm Single-Frame Fan - Compatible with Intel LGA 1851/1700/1200/115X & AMD AM5/AM4 - Black
- Price
- £59.11
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago

NZXT F360 RGB Core - 360mm Single-Frame Fan Unit with 3 x 120mm RGB Fans - Speed & Lighting Control - High Static Pressure & Airflow - Fluid Dynamic Bearings - 8 aRGB LEDs Per Fan - Black
- Price
- £42.61
- Rating
- 4.5/5
- Reviews
- 1,526
- Age
- 2y ago

NZXT Kraken Core 360 RGB - AIO CPU Liquid Cooler - 360 mm Radiator - 360 mm Single-Frame Fan - Compatible with AMD AM5/AM4 & Intel LGA 1851/1700/1200/115X - Black
- Price
- £84.72
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago

NZXT T120 RGB CPU Air Cooler - RC-TR120-W1 - Conductive Copper Pipes - Fluid Dynamic Bearings - AMD and Intel Compatibility - White
- Price
- £32.36
- Rating
- 4.4/5
- Reviews
- 256
- Age
- 3y ago

NZXT H9 Flow RGB+ (2025) Large Dual-Chamber ATX Mid-Tower Airflow PC Case Includes 7 RGB Fans (6 x 140mm 1 x 120mm) & Control Hub 420mm Radiator Support Back-Connect Ready Black
- Price
- £187.22
- Rating
- 4.7/5
- Reviews
- 292
- Age
- 1y ago
Trending
90-day click momentum
NZXT H9 Flow RGB+ (2025) Large Dual-Chamber ATX Mid-Tower Airflow PC Case Includes 7 RGB Fans (6 x 140mm 1 x 120mm) & Control Hub 420mm Radiator Support Back-Connect Ready Black
- Price
- £187.22
- Rating
- 4.7/5
- Reviews
- 292
- Age
- 1y ago

NZXT F360 RGB Core - 360mm Single-Frame Fan Unit with 3 x 120mm RGB Fans - Speed & Lighting Control - High Static Pressure & Airflow - Fluid Dynamic Bearings - 8 aRGB LEDs Per Fan - Black
- Price
- £42.61
- Rating
- 4.5/5
- Reviews
- 1,526
- Age
- 2y ago

NZXT T120 RGB CPU Air Cooler - RC-TR120-W1 - Conductive Copper Pipes - Fluid Dynamic Bearings - AMD and Intel Compatibility - White
- Price
- £32.36
- Rating
- 4.4/5
- Reviews
- 256
- Age
- 3y ago

NZXT Kraken Core 240 RGB - AIO CPU Liquid Cooler - 240 mm Radiator - 240 mm Single-Frame Fan - Compatible with Intel LGA 1851/1700/1200/115X & AMD AM5/AM4 - Black
- Price
- £59.11
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago

NZXT Kraken Core 360 RGB - AIO CPU Liquid Cooler - 360 mm Radiator - 360 mm Single-Frame Fan - Compatible with AMD AM5/AM4 & Intel LGA 1851/1700/1200/115X - Black
- Price
- £84.72
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago
Newest
by launch date
NZXT Kraken Core 240 RGB - AIO CPU Liquid Cooler - 240 mm Radiator - 240 mm Single-Frame Fan - Compatible with Intel LGA 1851/1700/1200/115X & AMD AM5/AM4 - Black
- Price
- £59.11
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago

NZXT Kraken Core 360 RGB - AIO CPU Liquid Cooler - 360 mm Radiator - 360 mm Single-Frame Fan - Compatible with AMD AM5/AM4 & Intel LGA 1851/1700/1200/115X - Black
- Price
- £84.72
- Rating
- 4.7/5
- Reviews
- 133
- Age
- 9mo ago

NZXT H9 Flow RGB+ (2025) Large Dual-Chamber ATX Mid-Tower Airflow PC Case Includes 7 RGB Fans (6 x 140mm 1 x 120mm) & Control Hub 420mm Radiator Support Back-Connect Ready Black
- Price
- £187.22
- Rating
- 4.7/5
- Reviews
- 292
- Age
- 1y ago

NZXT F360 RGB Core - 360mm Single-Frame Fan Unit with 3 x 120mm RGB Fans - Speed & Lighting Control - High Static Pressure & Airflow - Fluid Dynamic Bearings - 8 aRGB LEDs Per Fan - Black
- Price
- £42.61
- Rating
- 4.5/5
- Reviews
- 1,526
- Age
- 2y ago

NZXT T120 RGB CPU Air Cooler - RC-TR120-W1 - Conductive Copper Pipes - Fluid Dynamic Bearings - AMD and Intel Compatibility - White
- Price
- £32.36
- Rating
- 4.4/5
- Reviews
- 256
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
31
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- NZXT100%
Demand
Nzxt Kraken search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Nzxt Kraken search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nzxt kraken10K/yr
- nzxt aio11K/yr
- nzxt cooler4K/yr
- nzxt cpu cooler3K/yr
- nzxt kraken 2403K/yr
- nzxt water cooler1K/yr
Reviews and returns
What reviews say buyers love and hate about Nzxt Kraken
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
bigger than even I expected
I had to send back because i expected smaller
Despite being larger
there is noticeable pump noise
Bit expensive
as the H710i's more restricted front panel wasn't ideal for keeping temperatures down
Love
It's easy to build in
Easy build would recommend
Building in it was a dream
Build quality is exactly what I'd expect from NZXT
Decent AIO
No complaints
its amazing case if you have space big and beautiful
over was very easy with all the space given
tidally with plenty of room for all the cables
The best case money can buy
Definitely worth buying
Worthwhile upgrade
Great cooler, same as advertised
Keeping my CPU temperatures very low
Return
4.7% Return rate 41% Fixable by listing
bigger than even I expected
I had to send back because i expected smaller
Despite being larger
there is noticeable pump noise
as the H710i's more restricted front panel wasn't ideal for keeping temperatures down
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nzxt Kraken questions
Answered from the same tracked data.









