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Numatic Hoover

brand-locked demand (top 5 brands take 100% of clicks) — Numatic Hoover doesn't clear our bar today.

Flapen Score

35
Skip it
Market size 23Growth 19Conversion 20Competition 41Returns 97Price range 39Avg price 67Brand share 0Review moat 37Quality gap 37
This niche Category average

Is Numatic Hoover profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Numatic Hoover is a £93K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 35/100.

Numatic Hoover: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.9% over the last 90 days and 1.6% of searches end in a purchase.

£93K

revenue / yr

Units sold / yr1K
Search volume / yr-11.9%46K
Conversion rate1.6%
Avg price£123.94

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 142
Top-5 product click share61%
Open market0%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 24 products

Sponsored placement33%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews2,785

Top Numatic Hoover products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£5K£9K£14K£19K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

142

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

0%

  • Avern Cleaning Supplies58%
  • Numatic20%
  • Henry17%
  • Vacmaster5%
  • Open — no brand owns it (0%)

Numatic Hoover demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume46KCVR1.6%Products24Brands4Top 5 Brands100%OOS Rate0.5%Rating4.5★Reviews2,785Avg BSR#63
2K1KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Numatic Hoover search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • numatic hoover31K/yr
  • numatic10K/yr
  • nuvac hoover5K/yr

What reviews say buyers love and hate about Numatic Hoover

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Quality-Overall18%

Excellent product

Value For Money17%

Great value

Ease Of Cleaning12%

Great product, functions well and cleans well

Ease Of Use9%

Easy to use

Strength9%

Excellent bags and strong

What buyers complain about

61% of reviews
Durability13%

Broke after four uses

Weight Heavy10%

A little heavy

Quality-Overall8%

The vacuum hose is low quality

Add-Ons/Attachments5%

The attachments fit so tightly that I had to use soap to get the brush off after using it

Strength5%

This often cracks

Numatic Hoover return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

24%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
18%
2Size-Overall
16%
3Weight Heavy
13%
4Product Condition
10%
5Quality-Overall
5%

Common Numatic Hoover questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Numatic Hoover 35/100 on Amazon United Kingdom — Skip it. The niche generates £93K/yr across 24 tracked products. Search demand moved -11.9% over the last 90 days.
Search demand for Numatic Hoover on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.