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Mini Scales

Fail

Shoppers spend only $50K a year here, so Mini Scales is a Fail.

Flapen Score
41
41 / 100
Ranks 607 of 740 Business, Industry & Science niches · −8 vs the category median of 49
Market size
£50K/yr69K searches / yr
90-day growth
-12.2%search demand this quarter
Competition
71%top-5 click share · 14 brands · 21 sellers

Flapen Score

Mini Scales against its category

The dotted line is the Business, Industry & Science average. Past it, Mini Scales is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Scales market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mini Scales 69K times last year and spent an estimated £50K. The top 5 brands take 78% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-12.2%
Conversion, latest week
9.3%
Market size, estimated
£50Ka year
Peak month
January1.3× the quietest month
Top search term
mini scales25K searches a year

02 · Price

A sale here is worth £7.79.

Listings sell for £7.79 on average, from £4.74 to £18.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.79 that is £2K to £4K a year per listing.

Average price
£7.79under the $15 to $100 sweet spot
Price range
£4.74–£18.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Test & Measurement. It carries 2,734 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Test & Measurement
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,734per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Mini Scales products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

21

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

17%

  • GeekerChip36%
  • Vinabo17%
  • New Horrizon11%
  • Vitafit8%
  • ACCUWEIGHT7%
  • Oderra5%
  • Open — no brand owns it (8 brands, 17%)

Demand

Mini Scales search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Mini Scales search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini scales25K/yr
  • mini scale10K/yr
  • weed scales9K/yr
  • portable scales5K/yr
  • mini scales digital6K/yr
  • mini digital scales5K/yr
  • mini weighing scales4K/yr
  • herb scales3K/yr
  • scales for weed2K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Scales

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall17%+0.27

These scales are actually tiny

No fit for purpose

Small in size

Functionality-Overall12%−0.15

Doesnt work

it fails miserably at doing so

doesn't register anything below around 0.5g - which sort of defeats the purpose

Quality-Overall11%

Bad quality

Cheap rubbish

Absolute garbage

Measurement/Reading Accuracy10%−0.09

This scale is very inaccurate

Accuracy Unknown

Not highly accurate

Value For Money8%+0.93

contacted amazon to return - they arranged refund without having to return - guess due to cheap price not worth returning - have since ordered different model from same company

NOT WORTH THE MONEY

other scales are probably overpriced

Love

Value For Money20%+0.93

Amazing value

Good for the money

Excellent value

Quality-Overall16%

Good quality

It's a very well made product

The quality of construction is excellent

Ease Of Use14%+0.99

Easy to use

easy to read

Easy to carry around

Advertised Vs Actual Product9%+0.98

As described

true to the description

Does the job, great product

Compactness7%+0.46

Excellent, compact and accurate

Compact,easy use

Compact and lightweight

Return

1.1% Return rate 60% Fixable by listing

Size-Overall52%▆█▇▇▇█

These scales are actually tiny

No fit for purpose

Small in size

Functionality-Overall14%▅▅▇▇▆█

Doesnt work

it fails miserably at doing so

doesn't register anything below around 0.5g - which sort of defeats the purpose

Measurement/Reading Accuracy9%▆█▆▆▅▅

This scale is very inaccurate

Accuracy Unknown

Not highly accurate

Quality-Overall5%▅▃█▃▅▄

Bad quality

Cheap rubbish

Absolute garbage

Advertised Vs Actual Product4%▆▄▄█▄▆

previously noted as incorrect

***The description of this product is misleading***

Despite what it says in the description

FAQ

Common Mini Scales questions

Answered from the same tracked data.