Mens Boots

Shoppers searched for this 5.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -35.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months

5.1M

Growth, 90 days vs prior 90

-35.5%

Conversion, latest week

0.6%

Market size, estimated

£1.0Ma year

Peak month

November3.2× the quietest month

Top search term

work boots780K searches a year

Listings sell for £34.21 on average, from £11.28 to £95.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £34.21 that is £3K to £9K a year per listing.

Average price

£34.21inside the $15 to $100 sweet spot

Price range

£11.28–£95.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£3K–£9K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #182 within Agricultural Equipment & Supplies. It carries 1,140 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

84%

Out of stock, average day

4.8%

Average rank

#182in Agricultural Equipment & Supplies

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,140per listing

Listings tracked

126

31 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

1Amazon's first-year sales bar

Average brand age

59 months